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Reaching for Top Management
You need to reach the decision makers, living in the rarified air of the corner office. Here's how you do it.
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Online articles |
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Riders on the Storm
The worst economic news to come out of the United States in decades could have been devastating for CME Group's inaugural Global Financial Leadership Conference. Instead, quick-thinking crisis management preserved the event agenda.
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Article Library (PDFs)
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The Three-Word Strategy
Tata Consultancy Services Ltd. grows its share of CIO and CTO wallets with an executive event built on three guiding pillars: learn, connect, and relax.
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Executives of the Round Table
Credit-union executives convene at CUNA Mutual Group's first annual "no sell" leadership forum to address credit-union woes and build relationships – leading to an ROI of nearly 200 percent.
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The Wizards of "Oz"
Contrary to popular belief, Australian businesses make more than surfboards and Foster's Lager. To prove that point, the country's foreign affairs and trade department launches an event to drive investment in Australia.
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Summit at C-Level
SunGard Higher Education invites high-level clients to an executive summit to establish itself as an industry leader, identify future technology needs, and develop strategic solutions.
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C-Level Events
How do you differentiate an event and add value for key executives so that they'll choose your event over your competitors' events? Three event experts weigh in.
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