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Event Staffing and Training
An event is only as good as the people who staff it. Learn how to motivate, train, and manage them.


Online articles
Second Opinion – Road-Show Staffing
What are the best ways to prep and train internal employees to staff a road show, and how should we coordinate scheduling, cycle staff through the tour, and plan travel and on-the-road accommodations?



Article Library (PDFs)

Noticing the Man Behind the Curtain

Whenever you host an off-site event, you take a risk that the venue's staff will degrade rather than enhance the attendee experience. A bottom-up incentive program can make all the difference.


Second Opinion - Audience Acquistion

Three ways to get salespeople on board before your next event.


The Face-to-Face Advantage of Events

These days, getting face time with business-to-business customers is harder than ever. Corporate events are a golden opportunity for dialogue with customers, but only if you ask the right questions.



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