Applying Technology Throughout Your Event
The right technology can help you attract attendees, impress them at the show, and extend the impact of your event long after it's over.
Is it Time to Log a Blog?
Blogs and podcasts won't detract from or compete with your events. In fact, these online juggernauts can give your marketing efforts a serious cyber boost – at little or no cost to you.
The Value of Virtual Community
MySpace.com marketing maverick Shawn Gold explains why today's online toolset gives event marketers the power to build community like never before.