ALL-STAR AWARDS
EXHIBITOR Magazine’s 11th Annual All-Star Awards
Honoring the individual accomplishments of trade show exhibit managers.




PRODUCT LAUNCH
Let Them Eat Cupcake
To appeal to the discerning design palate of attendees and press at the Kitchen/Bath Industry Show and Conference, Lisa Rowland and AB Electrolux serve up thousands of cupcakes — and pull in 7 million media impressions.




show selection
Honeywell’s Smart Restart
A fact-finding mission proves fruitful for Honeywell Process Solutions’ Mara Weber, who uses external research to evaluate her company’s trade show program.




RESEARCH
Research to the Rescue
Amy Gregory of Hill’s Pet Nutrition Inc. responds to a shift in her company’s target audience by creating an exhibit that drives a 41-percent increase in booth traffic.




BOOTH DESIGN
Clutter Cutter
A clever bidding process and streamlined exhibit design helps Rick Dunlap save SMC Corp. $450,000 — and results in a nearly 60-percent increase in leads.




PORTFOLIO
Put a Lid on It
It’s a bird! It’s a plane! It’s ... ceiling structures. These six exhibitors know what it takes to keep attendees eyes on the sky.