| |
 |
|
EXHIBITOR2009 is not just a gathering of people who share a common interest, but rather a purposeful and strategic program for increasing trade show and event marketing ROI. For many, having to convince management of the value is a necessary step in securing approval. Following are facts and tips to help you make your case:
-
EXHIBITOR2009 is the most comprehensive educational event for trade show and event marketing professionals, with over 200 sessions in seven learning tracks: Planning & Execution, Marketing & Communications, Measurement & Results, Corporate Events, Exhibits & Experiences, Global, and Personal & Career.
-
The entire curriculum is reviewed annually with updates made to ensure content is fresh and relevant, and that the industry’s best practices are represented.
-
The faculty is drawn from the most seasoned and respected practitioners in the industry. Faculty are required to submit and gain approval for seminar content and attend a speaker workshop prior to the conference.
-
Many of the Fortune 500 companies are represented. For some, attendance at EXHIBITOR conferences is a central element of an employee development program.
-
More than half of attendees come from companies with 500 or more employees, but a substantial number singlehandedly manage their company’s trade shows. For them, this education is critical.
-
The conference includes both basic and advanced content. Some sessions are introductory overviews, valuable to those new to the industry or those expanding their responsibilities into new areas. Advanced learning sessions cater to the needs of experienced professionals who want to stay current. About half of conference attendees have more than five years’ experience.
-
Learning opportunities are enhanced with a variety of session types including in-depth workshops, Profiles in Excellence Case studies, presentations by industry and business authors, Peer2Peer Roundtables, and Field Trips.
-
EXHIBITOR sponsors CTSM, the industry’s only university-affiliated professional certification. (see www.ctsm.com for more information)
-
EXHIBITOR is the most highly attended and the most recommended learning event for trade show and event marketing professionals, with a 20-year track record of excellence.
-
Three hundred of the industry’s most trusted suppliers exhibit in the trade show associated with the conference. Many attendees find they can research new suppliers very efficiently. Some bring RFPs.
-
Your learning experience is assured, with the Zero Risk Guarantee. It’s simple: Learn what you came to learn, or your money back.
|
 |
|