REGISTER SEE YOU MARCH 4-8, 2012 EXHIBIT
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All 200+ Sessions
70 New Sessions
CTSM Required Sessions

BY LEARNING TRACK
Measurement & Results
Planning & Execution
Marketing & Communications
Corporate Events
Personal & Career
Exhibits & Experiences
Global

BY SPECIALTY
Advanced Learning
Author's Executive Series
Field Trips
Green Series
Profiles in Excellence
Peer2Peer Roundtables
Workshop Intensives

BY DAY
Sunday, March 27
Monday, March 28
Tuesday, March 29
Wednesday, March 30
Thursday, March 31
PLANNING & EXECUTION

FROM STRATEGY TO LOGISTICS, WITH BUDGETING IN BETWEEN. Plan for success, improve your processes, manage the risks.

 SUNDAY
 8:30 AM - 4:30 PM
S201 
Rookie Exhibitors’ Quick-Start Program: Hit the Ground Running

S203 
Align Your Face-to-Face Interactions with What Attendees Value Most

S20715  NEW CTSM
Exhibit Law Primer: Legal Concepts and Practical Advice 

S208  NEW
90 Cost-Cutting Tips and Tricks in 90 Minutes

S209  NEW
Effective Sponsorship Elements: Get More Dazzle for Your Dollar

S211  NEW
Small Budgets Call for Big Plans

S212  NEW
Audiovisual De-Mystified: Best Practices for Ordering AV In Your Booth Space 

S215  NEW
The New SIM Era: Sales, IT and Marketing Collaborate to Drive Success

S216  NEW
Building a Better RFP

S217  NEW
RFP: The Naked Truth

S220  NEW
Get Ready! The Industry is Changing

S221  NEW
Are You Game? New Approaches to Exhibit Staff Preparation

S222  NEW
Show Floor Labor: Busting the Myths about Unions

S223  NEW
Maximize Your Investments: A Scalable Approach to Building the Optimal Event Experience

S224  NEW
Create a Compelling Case: How to Earn Buy-In and Budget for Enhanced Creative

S225  NEW
Outsourcing Panel

S226  NEW
The Pre-Show Strategic Briefing: Prepare for Success

S227  NEW
Inclusive Meetings and Shows Benefit All

S228  NEW
Anatomy of Digital Content

S229  NEW
Contingencies & Emergencies: The Worst Could Happen: Be Prepared! 

S230  NEW
Fun with Fundamentals: Getting Back to Exhibiting Basics

S231  NEW
The Green Edge: How to Save Money Through Green Exhibiting

 8:30 AM - 12:00 PM
S205 
The SMART Event and Trade Show Strategists' Toolkit

S207 
Using Benchmarks to Support Strategies and Tactics

 1:00 PM - 4:30 PM
S202 
Pulling Back the Curtain - How Your Exhibit Builder Determines Prices

S204 
Stop Wasting Time – Organize Your Planning with Templates

 MONDAY
 8:00 AM - 9:30 AM
M20315  CTSM
The Nuts and Bolts of Budgeting for Results

M214 
Booth Basics Boot Camp: Lessons from the Trade Show Floor

 10:00 AM - 11:30 AM
M20115  CTSM
Selecting the Right Shows: The Critical Decision

M20715  NEW CTSM
Exhibit Law Primer: Legal Concepts and Practical Advice 

 3:45 PM - 5:15 PM
M20215  CTSM
Basic Project Management and Reporting Skills

M206 
Staffing is Key: Achieve Success With the Right People and Tools

M21315  CTSM
Beyond the Basics of Booth Selling

 TUESDAY
 8:00 AM - 9:30 AM
T20615  CTSM
Show Operation Basics – Part I: Pre-Show Planning

T21315  CTSM
Beyond the Basics of Booth Selling

 8:00 AM - 11:30 AM
T219 
There's an App for That: Using Tablets and Other Mobile Devices

 10:00 AM - 11:30 AM
T20915  CTSM
Show Operation Basics – Part II: On-Site Implementation

 3:45 PM - 5:15 PM
T20215  CTSM
Basic Project Management and Reporting Skills

T20415  CTSM
Don’t Skip the Meetings – Pre-, At-, and Post-: Guideposts to Success

 WEDNESDAY
 3:45 PM - 5:15 PM
W20315  CTSM
The Nuts and Bolts of Budgeting for Results

    
 THURSDAY
 8:00 AM - 9:30 AM
R20415  CTSM
Don’t Skip the Meetings – Pre-, At-, and Post-: Guideposts to Success

R20615  CTSM
Show Operation Basics – Part I: Pre-Show Planning

R213 
In It To Win It: Confidently Presenting Program Solutions for Management Approval

 10:00 AM - 11:30 AM
R20115  CTSM
Selecting the Right Shows: The Critical Decision

R20915  CTSM
Show Operation Basics – Part II: On-Site Implementation

 1:00 PM - 2:30 PM
R218 
Custom Rental vs. Custom Purchase: Comparing Costs and Options

 3:00 PM - 4:30 PM
R210 
A Guide to Completing Show Forms and Ordering Show Services






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