REGISTER SEE YOU MARCH 4-8, 2012 EXHIBIT
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All 200+ Sessions
70 New Sessions
CTSM Required Sessions

BY LEARNING TRACK
Measurement & Results
Planning & Execution
Marketing & Communications
Corporate Events
Personal & Career
Exhibits & Experiences
Global

BY SPECIALTY
Advanced Learning
Author's Executive Series
Field Trips
Green Series
Profiles in Excellence
Peer2Peer Roundtables
Workshop Intensives

BY DAY
Sunday, March 27
Monday, March 28
Tuesday, March 29
Wednesday, March 30
Thursday, March 31
SPEAKERS


 

Candace Adams, CTSM, CME, CEM, CMP, CMM
a.k.a. "The Booth Mom®"
is president of Trade Show Consulting, providing exhibit project management services, one-on-one exhibit management training to rookie exhibitors and exhibit staff boothmanship training to corporate exhibitors. Adams, EXHIBITOR magazine columnist of “Exhibiting 101”, has published over 300 industry articles and has been on the EXHIBITOR Show faculty since 1995.
  M20912
Show Operation Basics – Part II: On-Site Implementation
  T20612
Show Operation Basics – Part I: Pre-Show Planning
  T20912
Show Operation Basics – Part II: On-Site Implementation
  S201
All-Day Workshop: Trade Show Rookies “Quick-Start” Program
  M20612
Show Operation Basics – Part I: Pre-Show Planning
  W212
Squeezing Pennies and Making Dollars: Where to Cut Your Budget in a Tight Economy

 

Errol Ahearn
As creative director for GES healthcare accounts, Errol is based in the Boston care center managing a specialized network of designers whose primary focus is supporting pharmaceutical, biotech and medical device clients. With over 22 years of experience, including 15 years with Global Experience Specialists, Errol has designed global programs for clients such as Bristol-Myers Squibb, Novartis, Wyeth, and Schering-Plough.
  M615
Field Trip: Phantom of the Opera Backstage Tour
  S708
Half-Day Workshop: International Exhibiting – A Primer for Success
  T624
Field Trip: Exhibit Trek!
  M710
Passport to the Future of Design

 

David Althaus, (CTSM candidate)
David Althaus is the Manager of Events and Promotions for John Deere Construction & Forestry Company in Moline, IL. In his 23 years with the company, he has enjoyed various positions in sales, marketing, and training that serve him well as he works to ensure the best possible "John Deere Experience" for attendees at their tradeshows and events. Whether it is out in the woods with loggers, on the concrete in Las Vegas with contractors, or on the factory floor with visitors, he enjoys promoting this 175 year-old company's brand, products and dedication to customers worldwide.
  M623
Building Excitement at One of the World’s Largest Shows – John Deere at ConExpo 2011

 

Jim Andersen
is the founder of Steelhead Productions Inc. His firm has developed trade show marketing images for many of America's successful marketers including Flow Technologies, Eddie Bauer Corp. and Sage Software. Andersen is a co-developer of the CTSM Program and an 18-year faculty veteran of EXHIBITOR Conference and Show.
  M61912
Exhibit Design – From Concept to Completion
  T61912
Exhibit Design – From Concept to Completion

 

Jim Andrews
Jim is the lead strategist and big idea guy for tango, a virtual marketing and design firm based in Chicago. Jim started working in trade shows in 1992 and has been re-imagining, re-engineering and reinventing the medium ever since. He's been an exhibitor as well as a consultant to trade show organizations themselves. For nine years, Jim was the VP of Marketing Communications at Kerry Americas, a $3 billion food and beverage ingredients company. Before Kerry, Jim was a partner at The Hiebing Group, a $60 million ad agency in Madison, Wisconsin.
  W618
Copywriting for Exhibits
  W622
Dream Theme: How to Develop Talk-of-Show Exhibit Themes
  R207
Partnering Up: How to Build and Maintain Better Vendor Relationships
  R116
Maximizing ROI With a Numbers-Based Trade Show Plan



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