REGISTER SEE YOU MARCH 17-21, 2013 EXHIBIT
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Sunday, March 4
Monday, March 5
Tuesday, March 6
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Thursday, March 8

 WEDNESDAY  8:00 AM - 9:30 AM

Learning Track:
Planning & Execution   

W218 
Custom Rental vs. Custom Purchase: Comparing Costs and Options

Custom exhibit or custom rental—how do you decide what's right for your company? In this session, we will use real case studies and calculations to help you do the math for yourself and develop a worksheet you can use to quantify the best solution for your program. We’ll discover:

•  The benefits of exhibit purchase

•  The value of exhibit rental

•  What criteria need to be considered in calculation whether it is more cost effective to rent or purchase


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FACULTY:

Tucker Ramsey
As executive v.p. for Expotechnik America, Tucker Ramsey oversees the company’s U.S. operations and business development efforts. Over the span of his 20+-year exhibit industry career—Tucker has jumped into every aspect of business, from finance and management to design and marketing. Tucker’s dedication has earned him the reputation of being an unrelenting client advocate. Helping clients do the math—to figure out whether exhibit purchase or rental is the most cost effective option—is something Tucker tackles regularly.





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