REGISTER SEE YOU MARCH 17-21, 2013 EXHIBIT
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All 220+ Sessions
75 New Sessions
CTSM Required Sessions

BY LEARNING TRACK
Measurement & Results
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Marketing & Communications
Corporate Events
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Exhibits & Experiences
Global

BY SPECIALTY
Advanced Learning
Author's Executive Series
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Workshop Intensives

BY DAY
Sunday, March 4
Monday, March 5
Tuesday, March 6
Wednesday, March 7
Thursday, March 8

 WEDNESDAY  3:45 PM - 5:15 PM

Learning Track:
Corporate Events   

W401 
Mastering the Meeting Maze

Explore an integrated approach to hotel contract negotiation that develops business "partnerships" by understanding your price-value relationship with hotels. This session will give you the tools to identify the properties that best suit your meeting's goals and objectives, including:

•  Gathering essential data on the property, meeting profiles, and meeting history

•  Identifying the essential elements to create a legally binding contract

•  Understand the value-added approach of negotiating services without affecting bottom line cost

•  Identify key protective clauses in the negotiation process

CTSM Candidates with 5 or more years of experience may take this seminar in place of certain five-digit required seminars, with prior approval.

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FACULTY:

Diane Silberstein, CMP
is president of Global Connections, providing marketing communications services for corporations both domestically and abroad. As a 20-year veteran of the industry, Silberstein is an author and frequent speaker on international trade show and event management as well as cross-cultural awareness.

Additional sessions presented by
Diane Silberstein:
W72215
International Events: Expanding Your Global Reach

R72215
International Events: Expanding Your Global Reach





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