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EXHIBITORFastTrak
Charlotte, NC
Jun. 14-17
Chicago, IL
Aug. 23-26
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Sep. 27-30
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Nov. 1-4
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Charlotte, NC
Wednesday, June 15, 2016
3:00 pm - 4:30 pm
31316  CTSM  
Beyond the Basics of Booth Selling


This session was formerly numbered 21315.

Itís all about creating the customer journey to drive sales, build brand or impact awareness. In this session we will take booth selling to the next level. We will explore:

•  Thinking and planning the impact you will make on the customer

•  Understanding what drives customers to your exhibit

•  Meeting customer needs

•  Assuring your objectives and messaging are compatible with the customerís agenda

•  Preparing your staff to communicate with a different focus




FACULTY:

Mim Goldberg, CME
associate of marketech360, an exhibit marketing and staff training company. A seasoned educator, Mim brings over 20 years of experience to her exhibiting seminars. Combining her skill in education with her concepts in tradeshow marketing and consultative exhibiting, it is plain to see why she is rated one of the best trainers at conferences and seminar programs across the country. A graduate of The American University, Mim is a frequent speaker to a wide variety of audiences.

Additional sessions presented by
Mim Goldberg:
Charlotte, NC 6/15/2016
Take Time to Invest in the Best Use of Your Time

Providence, RI 9/28/2016
Beyond the Basics of Booth Selling

Sacramento, CA 11/3/2016
Being Great: How to Move from Being a Good Manager to a Great Manager

Sacramento, CA 11/3/2016
Beyond the Basics of Booth Selling




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