RYAN GENZ and FRANCESCA ROSELLA


CuteCircuit is a Fashionable Technology company that creates design excellence and beauty in the fields of Wearable Technology and Interaction Design. CuteCircuit was founded in 2004 by Francesca Rosella and Ryan Genz. CuteCircuit products are wearable technologies and smart textile-based intelligent garments. CuteCircuit is the first company to merge wearable and telecommunication technology to create emotionally rich experiences for consumers in the fashion, sport and communication markets.

CuteCircuit founders Francesca and Ryan both hold a Masters Degree in Interaction Design from the legendary Interaction Design Institute Ivrea. Francesca is a Fashion Designer (Valentino, Esprit) and Architect and Ryan is an Artist and Anthropologist.

CuteCircuit regularly consults corporations for developing developing innovative products. CuteCircuit continues to innovate in the field of Wearable Technology with an exciting new interactive fashion collection already underway for 2008.

One of CuteCircuit's products, the Hug Shirt, was nominated as one of the Best Inventions of The Year by Time Magazine and CuteCircuit was also awarded the First Prize at Ciberart Conference in Bilbao, Spain. You can see products and designs from CuteCircuit featured in the books World Changing, Fashioning the Future, Smart Materials in Architecture, Interior Architecture and Design, Sex Design, and Designing for Interaction. Many of CuteCircuit products have also been published in magazines and newspapers worldwide such as "TIME", "ELLE", "Design Matters", "Stuff", "WIRED", "The Daily Telegraph", "The Times", "The Financial Times", and CuteCircuit was featured in "Surface Magazine" for the Avantguardian special issue covering  the “American Avant Garde”.

CuteCircuit products and interviews have been featured on Discovery Channel International, National Geographic Television, BBC World Technology, BBC Live at Five, BBC Go-Digital, National Japanese Television, and Current TV.

CuteCircuit founders lecture at Central Saint Martins in London and teach workshops worldwide on wearable technology, smart materials and interaction design. Workshops have been held at the Interaction Design Institute Ivrea, New York University Interactive Telecommunications Program, Ryerson University in Canada, University of Maine, National Insititute of Design in India, Malmo Hogskola in Sweden, University of Ulster in Belfast, Danmarks DesignSkole and Copenhagen University in Denmark.

CuteCircuit has exhibited its work at the NEMO Science Museum in Amsterdam, SIGGRAPH, Design and Emotion Conference, International Symposium of Wearable Computing, 'How Smart are We?' Symposium at RIBA, 'Tomorrow's Textiles' at the Science Museum in London, Nordic Exceptional Trendshop in Denmark and at WIRED NextFest for two consecutive years in New York City and Los Angeles.

website: www.cutecircuit.com