Attendees must register for both this session and T648, offered 8:00 AM - 9:30 AM. This is a three-hour session with a break.
This session will hyper-focus on a single objective: Extracting the maximum number of ideas possible from the world's best corporate experience-stagers. Join us as we examine dozens of exemplary experiences-across a wide array of industries-to identify proven strategies for creating compelling experiences. You will:
• View a rich mix of exemplary experiences
• Identify a specific "best principle" for each experience
• Pose a specific design-challenge for each experience
• Discuss and share valuable insights and applications-peer-to-peer
Jim Gilmore Jim Gilmore is co-founder of Strategic Horizons LLP, a thinking studio dedicated to helping businesses conceive new ways of adding value to their economic offerings. He is co-author of "The Experience Economy: Updated Edition" and "Authenticity: What Consumers Really Want" as well his most recent book, "LOOK: A Practical Guide for Improving Your Observational Skills".