See You Next Year for EXHIBITORLIVE  2019!
Conference: February 24 - 28, 2019
Exhibit Hall: February 25 - 27, 2019

Registration for EXHIBITORLIVE 2019 will open October 2018.

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 WEDNESDAY  8:00 AM - 9:30 AM
Track: Global Exhibit Marketing
NEW!     
W546 Authors Executive Series:
Kiss, Bow, or Shake HandsŪ: Communicating Across Cultures
Interacting with diverse prospects, clients, and colleagues can be complex. Does your team communicate successfully from China to Chile? Protect your investment in international exhibiting, marketing, and sales by preparing your team. Attend this presentation with the coauthor of the Amazon.com #1 bestseller Kiss, Bow, or Shake HandsŪ. Gain an global advantage. Learn about multicultural exhibiting issues, including:
 •  Intercultural sales and marketing techniques
 •  Global motivating factors and prohibitions
 •  Perceptions of time
 •  Communication styles
 •  Decision making processes
 •  Negotiating techniques
 •  Appropriate colors, graphics, symbols and numbers
 •  Gestures, gifts and global dining etiquette

FACULTY:
Terri Morrison
Terri Morrison's books have sold over 450,000 copies. Her bestseller "Kiss, Bow or Shake HandsŪ" is on Inc. Magazine's 7 Best Books on How to Negotiate. Her next book will be published by The American Bar Association. She's not a lawyer, but the ABA is a client, along with AT&T, Accenture, American Airlines, American Express - & hundreds more. She has appeared on CNN, NPR, the BBC...and others. www.TerriMorrison.com

Connect with Terri Morrison:
   






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