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Lee Torregrossa Joins SmartSource Computer & Audio Visual Rentals
SmartSource Computer & Audio Visual Rentals (Hauppauge, NY) has announced that Lee Torregrossa has joined the company as a Sales Account Executive. Torregrossa brings to the role extensive executive level experience, a proven sales track record, and in-depth knowledge and experience relating to event technology and its optimum application.
SmartSource Vice President, Professional Conferences Chad Frank commented, “We anticipate that Lee will be a strong player in leveraging SmartSource’s broad portfolio of leading-edge event technologies to the best advantage of our clients.”
Torregrossa made his mark in the event industry as the National Sales Manager for Event Technology (dba etech) located in Orlando, Florida.
While with etech, he successfully performed across broad marketing and sales functions, as well as in project management and installations. He effectively managed complex logistics for multiple, simultaneous events.
Torregrossa was credited with helping to expand the company’s employee base, achieving an average profit margin of over 65%, and securing major contracts with high-profile clients.
According to SmartSource President and CEO Mike McClernon, “We always strive to secure the highest caliber individuals for our team, and Lee exemplifies an industry veteran who has the depth of knowledge and technical experience that today’s event planners need. We’re proud to have him onboard.”
Directly prior to joining SmartSource, Torregrossa served as President/North American Licensee at Hot Buttered USA, an action sports company based in Orlando, FL. His achievements included establishing national distribution for the product line in over 180 accounts in a six-month period and attaining over $1 million in first year sales.
Torregrossa began his career as a technician handling computer installations, configurations, logistics management, LAN construction and configuration, and facility integration.
He holds a Bachelor of Science from the University of Vermont.
His professional development includes SalesForce CRM, Sandler and AMS Sales Training Programs, as well as Information Communication Marketplace Trainings (INFOCOMM).
An active member of the community, Torregrossa fundraises and assists in event planning for the “Rising Lotus Children’s Village/Nepal School” and “Return to Respect,” a nonprofit serving female victims of violence.
He resides in Orlando, FL.
About SmartSource Computer & Audio Visual Rentals
SmartSource Rentals provides a unique range of rental products and services under the overall brand “Total Technology.” SmartSource has the largest national footprint in the computer and audiovisual rental space.
The company serves the trade show, professional conferences, and general technology markets. SmartSource is widely recognized for its breadth and depth of offerings and seamless systems integration for even the most complex temporary installations. By leveraging high performance IT, AV, and the latest interactive technologies, SmartSource helps marketers effectively convey and distill their brand messages with optimum, impactful impressions. SmartSource Rentals has fully-staffed and equipped branch offices in 21 major metropolitan markets. Founded in 1984 as Rent-a-PC, the company was the pioneer market maker in technology rentals.
For more information, visit www.smartsourcerentals.com or call 800-888-8686.
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