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IAEE Public Events Council Releases Five-Year Analysis of the Public Events Industry
The International Association of Exhibitions and Events™ (IAEE) Public Events Council released its Public Events Industry Report: 2013 Results. In 2009, the Public Events Council distributed a survey to public event organizers across 22 public events industry sectors to examine overall industry performance. The report identified which public events industry sectors fared well, which sectors struggled and their expectations for the future. As a follow-up to the benchmark report, the survey is repeated annually with subsequent reports detailing individual and comparative statistics over the years.
For the first time, in 2013, a predictive element was added that forecasts new launch and sponsorship expectations through 2016.With five years of data available, the report continues to grow as a tool for producers to use in order to identify trends, make plans for launching new events and see where individual sectors fall in the overall view.
"The Public Events Industry Report, now in its fifth iteration, demonstrates a dramatic positive reversal in many areas from the benchmark report of 2009," says IAEE President David DuBois, CMP, CAE, FASAE, CTA. "And, when looking at the responses to the predictive questions, show producers' expectations for continued growth through 2016 are high."
Some key results include:
* Revenue in 2013 continued positive growth with 95 percent reporting better or nearly the same results and only 5 percent reporting worse results than in 2012.
* The majority of newly launched events met or exceeded expectations.
* The auto, fairs, food/beverage and kids/family/lifestyle/pets sectors all report seeing signs of recovery moving into 2014.
The Public Events Industry Report: 2013 Results is now available for purchase at www.tradeshowstore.com. The report is free for IAEE members and $99 for non-members.
IAEE would like to extend appreciation to the National Association of Consumer Shows (NACS) for support in gathering data for the 2013 report.
About the IAEE Public Events Council
The IAEE Public Events Council is charged with bringing awareness, engagement, education and recognition to the public events community. Public events resources such as the industry reports, education opportunities at the annual meetings, information on the Top Public Event recognition program and the public event organizer discussion group can be found on the IAEE website.
Trusted since 1928, IAEE provides quality and value to its members through leadership, service, education and strong relationships. IAEE is the largest association of the exhibitions and events industry in the world, with a membership of show organizers, exhibitors and exhibition suppliers. Organizers of more than 20,000 exhibitions and buyer-seller events around the world are members of IAEE, and the organization advocates and promotes the awareness of face-to-face exhibitions and events as the primary medium for business development and growth. IAEE provides relevant, timely and innovative education to its members and the industry. IAEE recognizes its strategic partners: American Airlines, Anaheim Orange County Visitor & Convention Bureau, BearCom, Mexico Tourism Board, New Orleans Morial Convention Center, New Orleans Convention & Visitors Bureau, Orange County Convention Center, San Antonio Convention & Visitors Bureau, Visit Baltimore and Visit Orlando. Visit www.iaee.com for more information.
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