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Nomadic Display’s 'Beach in a Box' Earns Two EXHIBITOR Portable/Modular Awards
The Walton County Tourist Development Council has increased awareness of its sugar-white beaches by bringing its popular destination to the people—with an award-winning, immersive exhibit built by Nomadic Display. This 360-degree “beach in a box” experience won two awards: Best 10-by-10 Exhibit and People's Choice Award at the EXHIBITOR2014 Portable/Modular Awards sponsored by EXHIBITOR magazine.
Nomadic Display worked closely with designer, Synergy Design Group Inc., and ad agency Zehnder Communications Inc., to bring the concept to life for the Walton County Tourist Development Council. The final environment, created with Nomadic Display’s new DesignLine® Graphic Wall System, immerses visitors’ senses in Walton County’s scenic white sand beaches with panoramic graphics inside and out, video and audio of crashing waves, warm lighting and piped-in coconut scent.
“When companies want to stand out, cookie-cutter exhibit solutions don’t cut it. For years, we have chosen Nomadic products as platform design elements because they give us the flexibility to be creative through customization. Knowing we can turn to a reliable partner with products that are guaranteed helps us keep our edge,” says Luz Lobos, president of Synergy Design Group.
The exhibit made its debut at the BlogHer ‘13 conference in Chicago where the Walton County Tourist Development Council hosted a White Beach Party in the booth. Success at the event was measured by social media impressions: 3.2 million Tweets mentioning the booth or White Beach Party event were generated in just nine days.
Judges of the EXHIBITOR Portable/Modular Awards commended the exhibit for both beauty and innovation. “The design creates a separate world for attendees,” said one judge. “Great idea to transform the exhibit into a beach environment using sights, sounds and smell,” said another. The People’s Choice Award was the result of online voting open to the public.
In 2013, this portable beach experience also appeared at events including White Linen Night in New Orleans and the Decatur Book Festival in Atlanta. Plans for 2014 appearances in Chicago and Dallas are under way.
About Nomadic Display
Nomadic Display is a leading producer of custom modular and portable display solutions for purchase or rent. Our high quality, lightweight display environments help companies cost-effectively build business at trade shows, corporate events, road shows, airports, shopping malls, and showrooms. Nomadic systems integrate with one another to grow and adapt to changing business needs. We stand behind our products with the industry's best lifetime warranties and a global 24/7 toll-free service LifeLine. We use eco-friendly practices in the design, fabrication, and delivery of our displays and graphics; most of our product components are sustainable and recyclable. Our award-winning displays can be seen in 200 showrooms in over 34 countries and online. To learn more, visit www.nomadicdisplay.com.
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