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FireEye Selects ProExhibits to Build Custom Exhibit Solution
FireEye is the leader in next generation threat protection, stopping advanced malware, zero-day, and targeted APT attacks that bypass traditional defenses. They selected ProExhibits to develop a unique 30' X 30' custom solution to showcase their products at an upcoming critical trade show.
ProExhibits designed two sleek, eye-catching hanging signs, 30' in diameter, that guaranteed FireEye captured the attention of every show participant. The dynamic feeling incorporated in the signage continued throughout the exhibit, using the same curved lines and color to create an overall contemporary, high tech effect. The layout spoke to comfort and conversation first, allowing visitors to view FireEye's products in one of four doubled-sided kiosks or to enjoy a presentation open-theater style. In featuring cutting edge technology, video was incorporated in several locations with the goal of attracting passers-by, providing education and also to invite discovery in the moment.
The overall exhibit presentation was visually stimulating and open, yet focused to showcase the brand and deeply engage the audience. States Dick Wheeler, President of ProExhibits, "Innovation in today's competitive landscape is an absolute requirement to drive trade show and event attendee engagement and participation. The overall show experience must be compelling in every aspect. It is attention to minute details that ensures the highest return will be gained from the investment being made.”
ProExhibits is an award-winning design and production team of exhibit, event and environment experts serving clients worldwide since 1987. ProExhibits is best known for superior marketing solutions that enable clients to enjoy unique brand and sales advantages in today's highly competitive marketplace. As a team, ProExhibits specializes in exceeding expectations, exemplified by a 99.7% customer satisfaction rating year-after-year. They welcome the opportunity to utilize their combined talents, resources and industry knowledge to guarantee your success. For more information, go to www.proexhibits.com.
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