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Germany Earns a Decade of Recognition as Top European and Worldwide Destination
For 10 years running, the International Congress & Convention Association (ICCA) has ranked Germany as the leading European conference location for international associations. Additionally, Germany has also continued as the second most popular spot for association meetings globally, closing the gap behind the U.S. and increasing the ranking distance from others in contention.
The 2013 ICCA country figures show that a total of 722 international association conferences were hosted in Germany, 11.2 percent more than last year. This total narrows the gap with the United States, which remains out in front with 829 conferences (down .5 percent from 2012). Meanwhile, Germany has extended its substantial lead over third-place Spain which hosted 562 conferences or 2.2 percent more than last year.
Germany cities also fared exceptionally well in ICCA’s worldwide and European city rankings. Berlin remained in the top five on both lists, hosting 178 international association conferences in 2013, up six, or 3.5 percent, from the previous year. Other German cities landing in the top 100 for Europe include Munich, Hamburg, Dresden, Leipzig, Frankfurt, Cologne, Aachen, Bonn, Dusseldorf and Heidelberg. All told, more than 30 German cities made the ICCA rankings in 2013.
According to Matthias Schultze, Managing Director of the German Convention Bureau, “We are proud that Germany has remained at the top of the ICCA rankings for a decade. The number of meetings we host and the number of people who attend them attest to a winning strategy of infrastructure, value for the money and industry expertise for international association conferences.”
The German Convention Bureau (GCB), which promotes Germany globally as a destination for conferences, meetings, incentives and events, highlights these three strategic attributes to empower meeting planners in creating unique events that provide hands-on learning and expert access for their delegates. This strategy not only enhances the profile of German suppliers but also helps event organizers identify the perfect destination for events that will result in higher learning value.
A diverse range of industry associations select Germany as their meeting destination. In 2013, about a third of the conventions were in the technology and innovation sector; another quarter were in medicine and health. Other leading industries included energy and environment, chemicals and pharmaceuticals, financial services, and transportation and logistics.
Among Berlin’s conferences last year, for example, were the 23rd European Congress of Clinical Microbiology and Infectious Diseases (ECCMID) and the 21st United European Gastroenterology Week (UEG Week). Hamburg hosted more than 22,624 attendees at the 96th international meeting of Lions Clubs International and Frankfurt welcomed the European Offshore Wind Conference and Exhibition (EWEA).
About the ICCA Report
The ICCA’s annual “International Association Meetings Market” report provides a comprehensive evaluation of developments in the international meetings market. To be included in the ICCA’s data, association conferences must have at least 50 delegates, take place regularly and rotate around at least three countries. The international trade body of the events industry was founded in 1963 and has its headquarters in Amsterdam. It has been collecting information about events and associations worldwide since 1972.
About the German Convention Bureau
The German Convention Bureau (GCB) represents and markets Germany as a destination for conventions, meetings, events and incentives both on a national and international scale. It is the first point of contact for companies, associations and organizations around the world planning events in Germany.
Acting as a connector to the wide range of German event service providers, venues and host cities, the GCB provides hands-on advice and support to planners and executives in all industries and organizations. To bring maximum value, quality and customization to each meeting and event hosted in Germany, the GCB also helps hosts and attendees leverage the country’s deep expertise in green meetings and key industries such as pharmaceuticals, financials, automotive, technology and transportation and logistics.
The GCB’s more than 200 members include leading hotels, convention centers, destinations, event agencies and service providers of the German meetings and conventions industry. Accor Hotels, Duesseldorf Congress and Stuttgart Convention Bureau are Preferred Partners of the GCB. As Strategic Partners, Lufthansa German Airlines, Deutsche Bahn AG (German Railways), and the German National Tourist Board (GNTB) support the work of the GCB.
The GCB website (www.germany-meetings.com) serves as a useful online tool to find detailed information on Germany, search venues and vendors, get tips for green meetings, catch up on the latest news, access travel guides and much more. Follow the German Convention Bureau in the U.S. on Twitter.
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