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MC˛ Promotes Two, Hires New Director
MC² announced the promotion of Philip Lauzon to Global Creative Account Director and Saul Stokes to Design Director of the Southwest division of the company. In addition, MC² has hired Pam Kruse as Global Account Director based in the Chicago location.
As Global Creative Account Director, Lauzon will focus on business development assuming a more active role in identifying, developing and enhancing key client relationships for the Southwest Division. In addition to his role as a resource for new clients, he will continue to act as senior designer and creative resource to key clients while providing targeted program support. He will also lend design expertise in support of projects and programs across the network.
Lauzon is a 20-year veteran of exhibit, event, environmental, and strategic design. As Creative Director for MC² Southwest, he led his team of designers in effectively communicating client brands for such clients as John Deere, Wipro and Pioneer Electronics. He is based in the Las Vegas office.
Stokes will assume the position of Design Director for the Southwest Division where his responsibilities will include design team leadership, development, and resource allocation, and will also continue as a senior design resource to the entire network. Since he joined MC² in 2007 as a Senior Designer in the San Francisco office, his design and creative capabilities have been an important part of success with clients such as Cisco, Acer, and Levi Strauss & Co. Stokes has more than 14 years of experience as a professional designer and has worked on myriad projects domestically and internationally, including exhibits, corporate interiors, customer-briefing centers, and point-of-purchase displays. He will remain in the San Francisco office.
As Global Account Director, Kruse will focus on new business development and client relations. She brings more than 18 years’ experience in global healthcare exhibit and event marketing. Kruse is experienced in both vendor/partner and corporate exhibit manager roles. In addition, she has launched products, managed the lifecycle of several top healthcare brands, and introduced brands to the global exhibit stage. Kruse often draws from her formal training in organizational psychology and communication design when directing the creation of experiential marketing programs that are creative yet compliant with healthcare regulatory standards.
Based in the Chicago-area, Kruse holds a Bachelor of Arts in Communication Design from the University of Illinois at Chicago and a Master of Arts in Industrial/Organizational Psychology with a Consumer Psychology Specialization from The Chicago School of Professional Psychology.
MC² ("MC-squared") is a recognized leader in the exhibit and event marketing industry. The company designs, builds and manages integrated marketing programs for events, exhibits, and brand environments for the world's best brands. MC² has sponsored EXHIBITOR magazine's FastTrak education program since 2001. We have 12 locations in the U.S. and Germany.
For more information, go to www.mc-2.com.
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