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Lynn Reves Joins Exhibitus as Director of Marketing
Exhibitus today announced Lynn Reves
has joined the company as Director of Marketing. In addition, Reves will
be responsible for the development and growth of Exhibitus' recently
established Results Division.
Reves, a 20 year industry veteran, has held a number of roles at Nomadic
Display, a leading producer of modular and portable display solutions.
For the past six years as Vice President - North American Sales &
Distribution, she was responsible for the company's goals of market share
and market penetration by training and nurturing sales organizations
within the company's North American distribution channel. Prior to that,
she spent two years as Vice President - Customer and Design Services.
Reves joins the company as Exhibitus is enjoying significant revenue
growth and is rapidly gaining market share. "I am very excited to add
another highly-talented industry veteran to the Exhibitus team," says
Exhibitus President Brad Falberg. "Lynn's previous accomplishments
demonstrate that she understands what clients need for face-to-face
marketing experiences to be successful. In her role as Director of
Marketing, she will develop programs and campaigns that resonate with the
event marketing industry and gain greater awareness of our expertise."
Over the past eight years, Exhibitus has grown to be a leading designer
and manufacturer of custom-built exhibits for face-to-face marketing
experiences. The company's success has been driven by the philosophy
"Design Matters", meaning that any face-to-face marketing structure should
be designed to represent and support a company's brand, regardless of logo
representation." Falberg continues, "We believe the industry has become
far too generic in its approach to building exhibit structures. It's our
mission to link our clients' brands to target audiences through great
In addition to her Marketing responsibilities, Reves will lead the
development of the company's Results Division. This operation will provide
training programs and ROI measurement tools needed for exhibitors to
evaluate the success of face-to-face marketing, answering age old
questions such as "why should we exhibit?", "where should we exhibit?"
and "how do we know our exhibit was a success?".
Reves holds a Bachelor's degree in Mass Communications with a specialized
track in from Virginia Commonwealth University in Richmond, VA.
Exhibitus is a premier custom exhibit house specializing in 3-dimensional
design for face-to-face marketing experiences, including trade shows,
corporate events, user conferences, permanent installations, museums and
corporate interiors. Driven by the philosophy that "design matters", the
company's exhibits, marketing programs and support services are designed
for measurable business success.
Headquartered in Atlanta with offices in New York and Chicago, Exhibitus
also features global service capabilities to support clients abroad.
Exhibitus' clients include Abbott, AGCO, Cessna, Cox, Elekta, Alcoa,
Lexus, Mack Trucks, Porsche, Toshiba, VeriFone, Verizon, Wells Fargo, and
Yamaha. For more information go to www.exhibitus.com.
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