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ignition Introduces New Identity and Web Site
8/28/2014
We exist to make a positive difference in people's lives. That's been ignition's mission since 1997. By harnessing the contagious positive human energy of our people, we've spent almost two decades delivering unparalleled experiences that connect people to brands and motivate action. And that will never change. What has changed is what we are capable of doing.

Since our humble beginnings in a Vermont barn, we now have offices in Atlanta, New York City, London and Chicago. From passing out samples from flat bed trucks, we have now activated nine Olympic Torch Relays and three FIFA™ World Cup Trophy Tours with our founding client, Coca-Cola. We've partnered with some of the world's greatest brands, both on the global stage and in thousands of local communities, and we are proud to use our talents to support local and international NGOs. We just pulled off the largest experiential tour ever attempted, and we're seven countries short of having activated in every single country in the world. From a team of two, to being a part of an international network with Havas Sports & Entertainment, we're always evolving, and we're still breaking records.

Along the way, we've figured out that what we do really well is use our energy to ignite action - meaningful action - in others. We've reorganized, acquired more amazingly talented people and developed pioneering tools and innovated new services that keep us ahead of the pack in even more compelling ways.

Today, we're proud to announce a refreshed ignition. Check out our new identity and website at www.ignition-inc.com.


About ignition
ignition is the industry leader in Experiential Marketing, delivering fully integrated experiences that drive positive actions and attitudes between people and brands. Part of the Havas Sports & Entertainment network, we succeed because of the unique human energy of our team, and our mission to make a positive difference in people’s lives through pioneering mind-brightening experiences around the world. In the last 15 years, we have activated nine Olympic Torch Relays and three FIFA™ World Cup Trophy Tours with long-term partner Coca-Cola. We have won over 30 event marketing awards, including 12 Ex awards and the prestigious Grand Ex for our work with Coca-Cola at the London 2012 Olympics.


Contact:
mikey.hersom@ignition-inc.com






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