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Positive Proximity Introduces Groundbreaking Automation to Session Tracking Industry
Positive Proximity paves the way to offer affordable location aware technology. Associations and organizations of all sizes can now utilize valuable session tracking and check-in procedures at conferences, events and live training seminars, domestic and international, without incurring the high costs previously associated with these services. With the introduction of its new Mobile App, Las Vegas-based Positive Proximity has a true global reach leveraging Bluetooth Low Energy (BLE) to connect smart devices, including iPhones from 4s to 6s and Android devices 4.3 and newer models, with tracking beacons that simplify the event check in and attendance processes.
Much of the Session Tracking Industry currently relies on Radio Frequency Identification (RFID) tags to track conference attendees and provide analytics for events on a large scale. However, the cost and time required to implement RFID measures makes it an unrealistic option for many events. Now, with the advent of Positive Proximity’s web and Mobile App platform, meeting planners and associations may access real time session attendance analytics for meetings, session rooms, exhibit halls and outdoor areas with the ease of using a Smartphone or by using any of the other session tracking methods supported by Positive Proximity.
In addition to providing immediate results and robust reporting data, Positive Proximity’s options are economical and require very little set up and manpower. The platform is self-managed and is compatible with existing event registration databases. The new technology opens the door to smaller companies that previously could not afford session tracking automation. Positive Proximity offers a revolutionary alternative that improves session tracking and reporting capabilities, while simultaneously decreasing the cost by thousands of dollars as compared with the industry’s existing RFID options.
The Positive Proximity system benefits attendees as well by providing them with a free Mobile App that provides their current location, automatically checks them in to classes and calculates credit hours earned. Attendees are able to avoid waiting in lines for check in and have the option to receive session alerts on their Smartphones.
Positive Proximity also provides participant dwell time metrics. Details of participant arrival times, stay times and exit times are available in real time with detailed reporting and raw data exports. Comprehensive information is available to event organizers with the ease of having all data collected and processed in a centralized location.
Positive Proximity is the brainchild of professionals from both the leading-edge session tracking and lead retrieval fields and the training and trade show industries. By bringing more than 20 years of experience to the new endeavor, the team has been able to elevate the technology available to the meeting and convention industries and is pleased to make BLE beacon and a host of other session tracking options possible for a broader and more diverse market segment.
For more details about session tracking options and usage, contact the team at Positive Proximity at
(702) 850-2380 or visit www.PositiveProximity.com.
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