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True Value Celebrates Success with GES
True Value, one of the world’s largest
retailer-owned hardware cooperatives, is celebrating its successful
collaboration with GES Exposition Services to produce its three annual
events. Over the last year, GES rebranded these events through inventive
concepts and customized designs. GES additionally enhanced customer
service through The S.U.R.E. way!, a customer service and safety
program that stresses providing services to clients with a sense of
urgency, responsiveness, and empathy.
‘GES is appreciative of the partnership that we have developed with True
Value,’ said Kevin Rabbitt, president and chief executive officer of GES.
‘The True Value team members are experts in planning and managing
place-based events that support their membership. We have developed a
collaborative creative spirit between our two organizations.’
GES has a national network of dedicated account teams that pair innovative
design and unparalleled customer service to produce complex exhibitions
and place-based events for its diverse portfolio of clients.
‘True Value switched to GES based upon their expertise in managing complex
exhibitions of the size and scale of our three annual events,’ said
Director of Corporate Events for True Value Susan Katz. ‘GES has brought
new ideas and best practices to the table and has enabled both of our
organizations to successfully produce three shows in our first 12 months
of working together.’
Las Vegas-based GES Exposition Services, a subsidiary of Viad Corp (NYSE:
VVI)(www.viad.com), services every major exhibition and event market
across the United States, Canada, United Kingdom and in Abu Dhabi through
the GES Worldwide Network. GES provides a wide range of services including
exhibition planning and design, turnkey and custom exhibit rentals,
material handling, staging, overhead sign rigging, temporary electrical
equipment, signs and graphics manufacturing, installation and dismantling
labor, carpet and furnishings, and transportation services. GES produces
many well-known shows including the International Consumer Electronics
Show, Spring Fair Birmingham, International Council of Shopping Centers,
National Restaurant Association, MAGIC, and CONEXPO-CON/AGG and IFPE. For
more information, go to www.ges.com.
True Value Company (www.truevalue.com), headquartered in Chicago, is one of the world’s
largest retailer-owned hardware cooperatives with sales of $2.0 billion in
2007. The True Value cooperative includes approximately 5,400 independent
retailer locations worldwide operating under the store identities of True
Value, Grand Rental Station, Taylor Rental, Party Central, Home & Garden
Showplace and Induserve Supply.
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