Elevation Exhibits & Events Hires Branding and Marketing Specialist Martha Williams

2/23/2012 - Elevation Exhibits & Events, an award-winning exhibit design and event-planning firm, announced that Martha Williams is joining the company as an account executive with more then a decade of marketing and branding experience in diverse industries.

Martha has designed, directed and managed marketing departments in fields ranging from crisis response to specialty retail (Williams Sonoma) and distinctly branded food merchants large and small (Whole Foods Market, Tiny Trapeze Confections). Martha’s career began with the MA-based firm Oxygen, where her project management included branding and marketing for the Big Brother/Big Sister non-profit organization, and new drug-naming for pharmaceutical clients, among other clients.

She joined Tiny Trapeze Confections, an artisanal candy maker, to direct the company’s package design. When Whole Foods acquired the company, Martha became the liaison for regional marketing and design of prepared foods at their Cambridge-MA corporate headquarters.

“Marketing and branding for widely different industries depends on melding project management with unique graphic and design skills, and the caliber of that fusion is what makes Elevation Exhibits & Events such a creative destination for clients and for me,” Williams said. “I look forward to working with colleagues and clients who demand the most discerning focus in brand messaging and marketing strategies.”

“As a conduit between Elevation Exhibits & Events’ design departments and business development, Martha’s understanding of creative execution and her ability to build relationships with clients will serve both sides extremely well,” said Jim Burke, Elevation Exhibits & Events founder and principal.

“She is supremely organized and multi-faceted,” Burke said, noting that Martha is also a vocalist and musician whose music was recently recorded for the soundtrack of an upcoming independent film production.


About Elevation Exhibits & Events
Elevation Exhibits & Events designs and manufactures world-class, award-winning exhibits and events for top companies in diverse industries. With a proven ability to manifest a client’s messaging vision into a creative, practical, and lasting solution, Elevation Exhibits & Events’ expertise and creative design services extend beyond trade show environments to include retail malls and showrooms, training centers, corporate lobbies, welcome centers and museums. Some of the clients in Elevation Exhibits & Events’ portfolio include Dell, Microsoft, NEC, and Raytheon. Founded in 2006, Elevation Exhibits & Events is headquartered in Shrewsbury, MA, with a 100,000 square-foot design and manufacturing facility. For more information, visit www.elevationexhibits.com.



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