Krista Brach Completes Certified Trade Show Marketer (CTSM) Program
Krista Brach has joined the ranks of the trade show industry's top talent by completing EXHIBITOR's Certified Trade Show Marketer (CTSM) accreditation program, the only university-affiliated certification program in the trade show and event marketing industry.
Krista Brach started the certification process in 2009 in order to improve her company's trade show marketing strategies. She has successfully accomplished all of the CTSM program requirements: a 28-course core curriculum, a comprehensive examination and acceptance of a Candidate Portfolio. Krista Brach will be recognized in March 2013 as one of the new CTSM graduates at the annual awards ceremony at EXHIBITOR2013.
Krista Brach, CTSM, Marketing Communications Coordinator has been a part of the Henkels & McCoy marketing team for almost 12 years. Krista manages the overall production of trade shows, expositions, conferences, and summits for Henkels & McCoy, Inc. She is responsible for the overall budget and coordination of the trade shows as well as pre-at-post show promotional needs. Krista also manages an online reference database and coordinates RFP/RFIs.
"The CTSM Program has given me great guidance to drive forth Henkels & McCoy's trade show initiatives. The CTSM Program is clear and concise, with experts in the field to guide the candidates. I am honored to be part of this program." Krista Brach, CTSM, Marketing Communications Coordinator, Henkels & McCoy, Inc.
Created in 1992, the Certified Trade Show Marketer (CTSM) program, sponsored by EXHIBITOR, is affiliated with Northern Illinois University Outreach to assure academic standards are met. All CEUs earned in the program are awarded by NIU. EXHIBITOR's CTSM program has over 3,000 professionals enrolled. For more information, go to www.ctsm.com.
Held every March in Las Vegas, EXHIBITOR SHOW is the leading educational conference and exhibition for trade show and event marketing professionals worldwide. The weeklong conference draws more than 5,000 attendees. EXHIBITOR2013 will take place at The Mandalay Bay Convention Center, Las Vegas, March 17-21, 2013. For more information, go to www.exhibitor2013.com.
About Henkels & McCoy, Inc.
Founded in 1923 and headquartered in Blue Bell, Pennsylvania, Henkels & McCoy, Inc. is one of the largest privately held firms providing critical infrastructure for the electric power, renewable energy, communications, natural gas and pipeline, and water industries throughout the United States and in select international locations. We consistently rank in the top ten of the Engineering News-Record list of Specialty Contractors. For more information, please visit www.henkels.com.