Get Changed with MC2 at EXHIBITOR2013
Encouraging trade show managers and event marketing managers to “Get Changed”, MC2 (“MC-squared”) will show attendees how to make small changes for new possibilities in trade show performance from its booth at EXHIBITOR2013 (March 17 – 21, Las Vegas, NV).
MC2’s exhibit will feature four separate lounges, each dedicated to a unique trade show program challenge including: international exhibiting, storytelling with rich content, value engineering for smarter design and smarter budgets, and green exhibiting. Company experts will be onsite to speak one-on-one with attendees about how to adapt their trade show programs with small changes to meet the demands of evolving industry trends.
“It’s an exciting time to be in our industry! Trade show and event marketing is evolving in new ways. However, these changes bring new challenges to developing trade show programs,” said Rob Murphy, chief marketing officer at MC2. “MC2 will be at EXHIBITOR2013 with real solutions that address these challenges – and get big results.”
To help attendees better navigate through industry changes, MC2 will hold a daily drawing for a free “Passport to Change” FastTrak Passport. The Passport to Change includes six free sessions at any one of the four events in the EXHIBITORFastTrak education seminar series held throughout the year.
Further demonstrating how small changes can lead to big results, visitors can donate their pennies to support Alex’s Lemonade Stand Foundation for Childhood Cancer. MC2 will match 99 cents for every penny donated.
MC2 ("MC-squared") designs, builds and manages integrated marketing programs for events, exhibits, and brand environments for the world's best brands. Our unique rental exhibit system, EcoFlex™, is a green alternative to custom exhibit rentals and offers end-to-end exhibit services for an all-inclusive price. A strong supporter of education, MC2 has sponsored EXHIBITOR magazine's FastTrak education program since 2001. We have 12 locations in the U.S. and Germany to serve our clients. For more information, visit www.mc-2.com.
MC2 President Rich McAdam to Speak at the CTSM Graduation Dinner at EXHIBITOR2013