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Welcome to the September 2nd Update Newsletter, your online resource from EXHIBITOR magazine, bringing you the best practices and newest ideas in exhibit and event marketing.
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Corporate Event Award WinnerPullmantur Stays AfloatTo buoy its customer database and increase cruise bookings, Spanish company Pullmantur S.A. embarks on a multicity tour that provides attendees with a bona fide cruise experience and generates 9,100 new leads. Read Article | August Issue  |
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Plan BRain, Rain, Go Away"I immediately called the hectic show organizers, only to discover that my worst fears were true. The Gaylord had been flooded, and my exhibit was under several feet of water in the show hall." Read Article |  |
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EXHIBITOR eTrak Online Learning Session
Integrated Marketing CommunicationsAre mixed messages confusing your customers? Watch your results skyrocket when you integrate multiple promotional tools into a cohesive package, based on your audience and objectives. Discover the secrets to creating powerful promotions by leveraging multiple communication mediums! Session Details | All Upcoming Sessions |
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Editor's Reprint of the MonthGraphics Made Simple
Graphics production - with its endless list of variables - often tops the list of exhibitors' least-favorite duties. Here's some basic, easy-to-digest information about the most common graphics color and image-clarity issues. Before you know it, you'll be donning that graphics-guru hat and swapping PMS color stories with the best of them. Sponsored by Tex Visions. Download the Free PDF
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Trade Show Video GalleryPROJECT
Held bi-annually in New York and Las Vegas, PROJECT features the most influential clothing brands in the marketplace today. With a mix of small, brand-appropriate spaces and large, innovative exhibits, the show is certainly not short on style. Sponsored by Skyline. Watch the Video
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On the Web: Visit www.exhibitoronline.com for everything you need to excel at trade show and corporate event marketing.
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