PR & Media
How do you get jaded journalists to not only visit your booth but go back to their keyboards and write about it as well? Here are suggestions, tools, and real-life examples to help you woo and wow the media.
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Online Articles |
12 Steps to Press Success
Add prowess to your public-relations strategy with these 12 simple steps from three PR pros, and you'll woo even the most jaded industry journalists.
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Article Library (PDFs)
Trash-Proof Press Kits
Here are six press kits that not only delivered their messages effectively; they also impressed our own staff of jaded journalists who hauled them home.
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10 Ways to Impress the Press
How to maximize your company's exhibit-marketing investment by generating media coverage at your next trade show.
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Trash-Proof Press Kits
Seven press kits that not only delivered their messages effectively, they also impressed our jaded journalists who hauled them home.
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Press Pass
Tips from the press on how to get their attention at a trade show.
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Start Spreading the News
Six ways to maximize trade show press opportunities.
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