WHAT'S HAPPENING NOW:
SUBSCRIBE TO MAGAZINE
Topics Magazine Find It Show eTrak FastTrak Certification Awards News Advertise
Topics
Personal
& Career
Career/Life
Balance
Salary
Survey
Travel
All-Star
Awards
Case
Studies
all-star awards
The 16th Annual All-Star Awards
Honoring the Individual Accomplishments of Exhibit and Event Managers
"There is always a better way." — Thomas Edison

Exhibit and event managers are jacks of all trades, juggling everything from transportation and logistics to managing the design-build process. But one role people rarely associate with these occupations is that of the inventor.

The winners of EXHIBITOR Magazine's 16th Annual All-Star Awards, however, challenge these perceptions. The Thomas Edisons of the marketing world, this year's winners sailed over numerous hurdles, met sky-high program objectives, and invented one-of-a-kind solutions that scored serious results.

Take Terrence Young, CMP, manager of international events at Pyrotek Inc. He invented a global branding guide that cut corporate exhibit-design and -production costs by 90 percent.

Judy Volker, marketing director at Iatric Systems Inc., also created something out of nothing. Hamstringed by a tight budget and strict show regulations, she convinced local merchants to offer discounts to attendees wearing Iatric-branded bracelets.

Stephen Cherry, senior marketing specialist at Amway Corp., and our winning duo, Carrie Jewkes and Angi Schoolcraft, marketing specialists for Chevron Lubricants (a division of Chevron U.S.A. Inc.), also invented one-off solutions. To increase the public's positive perceptions about his company, Cherry created a series of face-to-face events via a multicity tour. Meanwhile, the Chevron team concocted an attendee-engagement activity to generate awareness for a new product – and scored a 2-to-1 return on investment for the promotion.

So please join us in congratulating our newly crowned winners, each one of which possesses both marketing know how and inventive genius. May their optimism and visionary creations inspire you to channel your own inner inventor.

2014 WINNERS
Judy Volker,
Iatric Systems Inc.
Carrie Jewkes,
Chevron Lubricants
Angi Schoolcraft,
Chevron Lubricants
Stephen Cherry,
Amway Corp.
Terrence Young,
Pyroteck Inc.

2014 Judges
Jan Aument, CTSM, trade show and event coordinator, BASF Corp., Shakopee, MN;
David Althaus,
manager of events and promotions, John Deere Construction & Forestry, Moline, IL;
Dominique J. Cook,
CTSM, trade show coordinator, Marvin Windows and Doors, Warroad, MN;
Lisa Lawley,
CTSM, CME, senior global events marketing manager, Cisco Systems Inc., San Jose, CA;
Steven Marchese, CTSM, manager, corporate events, Fujifilm Medial Systems USA Inc., Stamford, CT;
Tim Naegelin,
CME, event manager, Customer & Market Engagement Group, The Boeing Co., St. Louis, MO
Share this article:
you might also like
FIND IT - MARKETPLACE
Talent / Entertainment / Speakers
Something Fun and Different Entertainment
Exhibit Producers
Aura XM
International
Pinnacle Exhibits
Pop-Up
Colorado Timberline
>> More Products
courses
resources

Exhibit Audio
from Stop and Listen
Manufacturer of quality audio products including Gorilla Audio Handsets (shown), Digital Audio Recorders/Repeaters (DAR-050, DAR-800), utility amplifiers and accessories for exhibit designers and display fabricators.
Stop and Listen Inc.
Exhibit Audio
800.387.2365
www.stoplisten.com

>> more Resources
Join the EXHIBITOR Community Search the Site
TOPICS
Measurement & Budgeting
Planning & Execution
Marketing & Promotion
Events & Venues
Personal & Career
Exhibits & Experiences
International Exhibiting
Resources for Rookies
Additional Content
MAGAZINE
Subscribe Today!
Renew Subscription
Update Address
Newsletters
Advertise
FIND IT
Exhibit & Display Producers
Products & Services
Supplier to Supplier
All Companies
Compare
Jobs
Get Listed
EXHIBITORLIVE
Sessions
Exhibition
Networking
Certification
Get the Brochure
Exhibit at the Show
Registration
ETRAK
Sessions
Certification
F.A.Q.
Registration
FASTTRAK
Locations
Sessions
Certification
Sponsor
Registration
CERTIFICATION
The Program
Steps to Certification
Faculty and Staff
Reasons to Enroll
Enroll in CTSM
Submit Quiz Answers
My CTSM
AWARDS
Sizzle Awards
All-Star Awards
Exhibit Design Awards
Portable/Modular Awards
Euroshop Awards
Corporate Event Awards
NEWS
Associations/Press
Awards
Company News
International
New Products
People
Shows & Events
Venues & Destinations
EXHIBITOR News
© Exhibitor Media Group | The Leader in Trade Show and Corporate Event Marketing Education 310 South Broadway, Suite 101, Rochester, MN 55904 | (507) 289-6556 | Need Help? Ask Scott