Program Management
Big-picture strategies keep snap-shot size details in check. Here are the management tactics and tools you need to organize, manage, and execute your trade show or corporate event program.
|
 |
Online Articles |
The Perfect Cheer
Anyone who's ever worked in this industry knows that Murphy's Law is alive and well in trade show venues around the world.
|
Survey Says
According to the results of Exhibit Survey Inc.'s annual survey, trade shows continue to attract qualified buyers and influence their purchasing decisions. Unfortunately, the cost to attract those buyers has never been higher.
|
Industry Outlook
Economic forecasts and members of the exhibition industry appear optimistic that 2010 will be a year of stabilization and regrowth.
|
Risky Business
Trade show snafus are lurking around every corner, so make sure you have the right insurance to cover your exhibit if - and when - disaster strikes.
|
How to Write a Post-Show Report
Demonstrate the value of your trade show program to management by developing a comprehensive post-show report.
|
|
|
Article Library (PDFs)
|
 |
| Top of Page
|
|
|
