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Show & Space Selection
Here are the statistics, tools, and strategies to help you select right shows AND the best booth space.

Article Library (PDFs)

Honeywell's Smart Restart
With a calendar full of questionable shows, and a long company history of not measuring trade show results, Honeywell Process Solutions' Mara Weber sets out on a fact-finding mission to cut the fat from her trade show program.

Navigating Space Selection
An industry veteran's guide to selecting your company's next booth space.

This is a Test
LexisNexis' Karen Lynam creates a show-organizer interview form to gather critical data and provide insight into levels of service.

Show Selection - The Five-Step Shuffle
Skip Cox's method for employing realistic rationale instead of Russian roulette to plan your show schedule.

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Additional Resources

Seminars:
ExhibitorFastTrak Chicago:
Selecting the Right Shows: The Critical Decision

ExhibitorFastTrak Chicago:
Show Operation Basics - Part I: Pre-Show Planning

ExhibitorFastTrak San Diego:
Show Operation Basics - Part I: Pre-Show Planning

ExhibitorFastTrak Atlanta:
Selecting the Right Shows: The Critical Decision