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An exclusive market research opportunity for EXHIBITOR magazine advertisers!

EXHIBITOR magazine now provides FREE market research and analysis to advertisers with frequency schedules of eight times or more (half-page ad minimum). This unprecedented offering includes two distinct studies, the Awareness & Perception Study and the Brand Buzz Study.

Annual Awareness & Perception Study
Is your marketing plan effective? This proprietary research from EXHIBITOR magazine offers quantitative results.

Launching in January, this study measures your company's comparative end-user awareness, buyer recall of your current marketing communications, purchasing history, buyer intentions, and a calculation of competitive market share.

Brand Buzz Study
This study delivers you a current snapshot of what buyers are saying about your company as a brand.
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This study launches in mid-July. You'll receive ratings revealing opinions of your brand's Innovativeness, Likeability, Trustworthiness, and Value Proposition, along with verbatim comments.



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