TUESDAY 9:00 AM - 12:30 PM

204 
Planning & Execution
Half-Day Workshop:
Stop Wasting Time – Organize Your Planning with Templates

TUESDAY 9:00 AM - 1:00 PM

667 
Exhibits, Experiences, Events
Half-Day Workshop & Field Trip:
Engaging your Surroundings: The Chicago Experience

TUESDAY 1:30 PM - 5:00 PM

622  CTSM 5
Exhibits, Experiences, Events
Half-Day Workshop & Field Trip:
The Best Thing is Being There – Site Inspection Workshop

WEDNESDAY 9:00 AM - 10:30 AM

159 
Measurement & Analytics
Best Practices Session:
How Nutanix Grows Its Americas Event Program by Measuring Across Its Portfolio

72119  CTSM
Personal & Career
Negotiating Skills to Win

WEDNESDAY 10:45 AM - 12:15 PM

502  CTSM 5
Global Exhibit Marketing
Introduction to International Meeting Planning: Western Europe

72319  CTSM
Personal & Career
Communicating with Others: Essentials for Success

WEDNESDAY 1:30 PM - 3:00 PM

20319  CTSM
Planning & Execution
The Nuts and Bolts of Budgeting for Results

610  CTSM 5
Exhibits, Experiences, Events
Small Exhibit, Big Results

WEDNESDAY 3:15 PM - 4:00 PM

276 
Planning & Execution
45 Minute Session:
The Fine Print of Transporting Exhibit Materials. Are Your Assets Protected?

WEDNESDAY 3:15 PM - 4:45 PM

60819  CTSM
Exhibits, Experiences, Events
From Marketing to Measurement: 10 Steps to a Great Corporate Event

WEDNESDAY 5:45 PM - 9:30 PM - ADD-ON EVENT

Chicago - Architectural Boat Tour followed by Giordano's Pizza.
Capture spectacular views of Chicago's skyline as you cruise along Lake Michigan and/or the Chicago River in comfort. The docent provides you with in-depth knowledge of Chicago architecture and the unique history of the city. Learn interesting facts about Chicago and gain a new perspective on the city. $85.00

THURSDAY 9:00 AM - 10:30 AM

20119  CTSM
Planning & Execution
Selecting the Right Shows: The Critical Decision

687  NEW
Exhibits, Experiences, Events
Creating Brand Worlds: from Live to Life

THURSDAY 10:45 AM - 12:15 PM

513 
Global Exhibit Marketing
Trends with Benefits: What the World is Talking About

61019  CTSM
Exhibits, Experiences, Events
The Basics of Event Planning and Management - Part I

THURSDAY 1:30 PM - 3:00 PM

213 
Planning & Execution
Booth Basics Boot Camp: Lessons from the Trade Show Floor

61119  CTSM
Exhibits, Experiences, Events
The Basics of Event Logistics and Implementation - Part II

THURSDAY 3:15 PM - 4:00 PM

658 
Exhibits, Experiences, Events
45 Minute Session:
Trade Show Booths on a Tight Budget

THURSDAY 3:15 PM - 4:45 PM

31519  CTSM
Marketing & Sales
Integrated Marketing Communications

FRIDAY 9:00 AM - 10:30 AM

10819  CTSM
Measurement & Analytics
How To Measure the Value of Trade Show Participation - Part I: Basic Concepts

270 
Planning & Execution
Try It!: Trade Show Technology Tech Bar

FRIDAY 10:45 AM - 11:30 AM

268 
Planning & Execution
45 Minute Session:
10 Techniques to Save Money on Your Trade Show/Event

FRIDAY 10:45 AM - 12:15 PM

10919  CTSM
Measurement & Analytics
How to Measure the Value of Trade Show Participation - Part II: Practical Application

Meals
Your registration fee includes complimentary continental breakfast, breaks, and lunch on the days that you attend sessions.

CTSM (Certified Trade Show Marketer) Sessions
CTSM sessions are open to all attendees. They are required as part of the curriculum for those enrolled in the CTSM program.

CTSM5 Sessions
Trying to complete your CTSM curriculum and need a required session that is not offered here? Check out the Substitution Request Form to see if a CTSM5 alternative is available.

CTSM Comprehensive Exam
The exam is offered Friday from 1:00-4:00 PM for those who qualify. You must register for the exam separately, at least one month prior to the conference.

Venue Information