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The Professional Development Conference for Trade Show and Corporate Event Marketing
Conference: February 24-28, 2019             Exhibit Hall: February 25-27, 2019             Mandalay Bay, Las Vegas
 THURSDAY  3:00 PM - 3:45 PM
Track: Exhibits, Experiences, Events, Core Knowledge

R658 45 Minute Session:
Trade Show Booths on a Tight Budget
It is possible: your company can look professional and appear to be a larger company than you actually are-without spending a lot of money. Learn where to source new and used trade show booths that don't break the bank, receive suggestions on how to rebrand without spending a fortune, and identify other opportunities to save money on your trade show booth. Leave ready to:
 •  Find low cost, high impact booths
 •  Select the right booth for your company/brand identity
 •  Assess cost versus time to determine if an option is truly cost effective
 •  Identify new sources and resources
 •  Jazz-up international exhibits with peel offs and graphics, build and burns, and direct manufacturing

FACULTY:
Susan Hansen, MBA, senior marketing specialist, ZTR Control Systems
Susan Hansen, Trade Show and Event Specialist For over twenty years Sue has managed trade show programs for both large and small companies. Part of her responsibilities includes sourcing, renting, buying and/or rebranding exhibits. 2019 will be her fifth year attending ExhibitorLIVE and she is close to completing CTSM. Sue has done numerous internal presentations but her main area of teaching experience has been over thirty years of instructing Shotokan, traditional Japanese Karate to beginners.

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