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The Professional Development Conference for Trade Show and Corporate Event Marketing
Conference: March 29 - April 2, 2020             Exhibit Hall: March 30 - April 1, 2020             Mandalay Bay, Las Vegas
 THURSDAY  8:00 AM - 9:30 AM
Track: Planning & Execution, Core Knowledge

10 Techniques to Save Money on Your Event
Saving money is important for your event, but what should you do with the money you save? Are you saving as much money as you can? Join us as we share tips and tricks related to cost efficiency. We'll learn by sharing our successes and our horror stories. If you are new to event planning, you'll learn at least 10 tricks you can use right away. Examine:
 •  The importance of saving money
 •  Techniques to save money through the entire event planning process
 •  What should you do with the money you save?

Kodi Morton, CTSM Silver, senior marketing communications specialist, Bruker Nano Inc.
Kodi has been employed by Bruker Nano Inc, developer of analytical X-ray equipment for over 10 years. She handles 25+ shows a year from small trainings to large 30x40 booths. Her responsibilities include planning, implementation, review of show budgets and event campaigns. With a degree in English Education she has learned much of what she knows about tradeshow success at the show site and through resources like EXHIBITORLIVE. She continues to learn from every event.

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