Topics Magazine Find It EXHIBITORLIVE eTrak FastTrak CTSM Certification Awards News Advertise
Best Practices in Trade Shows and Events
Conference: March 29 - April 2, 2020       Exhibit Hall: March 30 - April 1, 2020       Mandalay Bay, Las Vegas
 TUESDAY  3:45 PM - 5:15 PM
Track: Exhibits, Experiences, Events
Graphics Boot Camp: The Basics Every Event Manager Should Know
Not all graphics are created equal-and neither is their impact. Improve your knowledge of this important subject during this session, which covers the basics of graphic design and production with a specific focus on trade shows and events. Improve your show success and learn:
 •  The essentials of graphic production
 •  How to control the process and manage your internal customer
 •  The basics of environmental graphics
 •  Integrating your message
 •  Budgetary impact and planning
 •  Messaging hierarchy
 •  Alternative graphic delivery mechanisms

Brian Baker, vice president of creative and strategy, Exhibitus
Brian Baker is Vice President of Creative and Strategy at Exhibitus and has spent over 25 years as a Designer and Creative Leader. Brian studied design at the world-renowned Center for Creative Studies in Detroit, and received his bachelor's from Purdue. Brian has worked with many high-profile clients including Coca-Cola, Intel, Best Buy, The Home Depot, FedEx, Anheuser Busch, Philips, Michelin, Volvo, The Weather Channel, State Farm, and The Atlanta Braves.

Connect with Brian Baker: