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EXHIBITOR Renews Partnership with Live Marketing to Provide 'Species Squad' Brand Ambassadors at EXHIBITORLIVE
EXHIBITOR magazine announces it has renewed its partnership with Live Marketing, who will provide engagement ambassadors to welcome attendees at EXHIBITORLIVE, The Professional Development Conference for Trade Show and Corporate Event Marketing, to be held in the Mandalay Bay Convention Center in Las Vegas, February 24-28, 2019.
Live Marketing, an award-winning trade show and event creative agency and WBENC-certified woman-owned business, will once again sponsor the "Species Squad" – a roving group of engagement ambassadors – to welcome attendees, demonstrate the conference mobile app and web site, and help attendees get more out of their conference experience.
"The Species Squad Brand Ambassadors were such a great addition to the attendee experience in 2018 and we are excited to work with Live Marketing again in 2019," said Randy Acker, president & coo of Exhibitor Media Group. "There are many different opportunities for attendees to connect and experiences to consume. The Species Squad assists attendees on how to make the most of their EXHIBITORLIVE experience."
"We are thrilled that our partnership with EXHIBITOR is bringing back the Species Squad for its second year!" said Anne Trompeter, principal and executive creative strategist at Live Marketing. "We look forward to enhancing the experience even further for attendees at EXHIBITORLIVE, encouraging them to connect with their species while demonstrating our unique strategies for engaging audiences on the trade show floor and beyond."
"The 'Species Squad' nomenclature is based on the slogan for the conference, which is 'Connect With Your Species," continued Acker.
EXHIBITORLIVE is the most comprehensive educational event for trade show and event marketing professionals. The conference is attended by 6,000 exhibit and event managers, and marketing and communications experts who are serious about improving their face-to-face marketing performance. For more information, go to www.ExhibitorLive.com.
About Live Marketing
As an award-winning agency, Live Marketing develops and delivers engaging trade show and strategies (live + digital). For 40 years, Live Marketing has produced experiences that create results for our clients—from start ups to flagship brands in all verticals. Learn more at www.livemarketing.com.
About Exhibitor Media Group
The leader in trade show and corporate event marketing education, Exhibitor Media Group publishes the award-winning EXHIBITOR magazine, a monthly publication featuring best practices in trade show marketing. EXHIBITOR's learning events include: EXHIBITORLIVE, the professional development conference for trade show and corporate event marketers; EXHIBITORFastTrak accelerated learning conferences; and EXHIBITOR eTrak, professional online learning. Exhibitor Media Group is also the founder and sponsor of CTSM (Certified Trade Show Marketer), the industry's only university-affiliated professional certification program. Learn more at www.ExhibitorOnline.com.
EXHIBITOR is a registered trademark, and EXHIBITORLIVE, EXHIBITORFastTrak, and EXHIBITOR eTrak, are trademarks of Exhibitor Publications, Inc. in the USA and other countries. All company and/or product names may be trade names, trademarks and/or registered trademarks of the respective owners with which they are associated.
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