submit your news
Associations/Press, Awards, International
IAEE Honors Hall-Erickson, Inc.'s Carol Fojtik with Pinnacle Award
The International Association of Exhibitions and Events™ (IAEE) has named Carol Fojtik, CEM, Senior Vice President, Hall-Erickson, Inc. as this year's Pinnacle Award honoree.
The Pinnacle Award recognizes an IAEE member who, over the years, has furthered IAEE’s objectives of advancing exhibitions and events management through the promotion of education, the dissemination of knowledge and the introduction or development of innovative techniques, and who has been dedicated to the perpetuation of the highest ideals, trust and professionalism in this highly specialized field. The award was established in memory of the late Founder and Past President of IAEE (formerly NAEM) William Hunt Eisenman, and is presented by IAEE in recognition of extraordinary achievement in the exhibitions and events management field.
Fojtik joined the industry by starting at a trade show management company owned by Martin C. Dwyer. As a show manager, she worked on such shows as “Nefta-gaz” in Moscow and CONEXPO, among others. For 17 years, she worked and developed her skills under the leadership of Dwyer. When the company sold, she took the experiences and knowledge she had gained with her to Hall-Erickson, Inc.
Fojtik worked with Hub Erickson as a Show Director on such shows as “Automechanika” serving the automotive industry located in Frankfurt, Germany. It was in 1984 that she really opened new ground for women in trade shows when she managed the U.S. Pavilion at “Automechanika” at a time when there were very few women managing trade shows overseas. Fojtik had one of the biggest U.S. Pavilions, which resulted in her co-authoring a book called Marketing by Exhibiting in the Global Market.
Together with creative talents of EXHIBITOR magazine, Fojtik helped launch one of the trade show industry’s most exciting trade shows, “The Exhibitor Show” now known as “EXHIBITORLIVE.” The first show was launched in 1989 with 75 exhibitors that occupied 14,000 net square feet of exhibit space. Under her direction, the show has grown to almost 300 exhibitors occupying over 60,000 net square feet of exhibit space. For almost 30 years she has led the team to produce an exciting and successful event.
"Carol is truly deserving of this award," said Dee Silfies, Chief Learning Strategist for EXHIBITORLIVE. "She introduced us to IAEE ( at the time IAEM) and encouraged us to become members and reap the benefits of this industry association. She has never wavered in her promotion of the association, its value and connections. She encouraged us to support the association and to work to the mutual benefit of IAEE and EXHIBITOR. Today we have relationships with several associations and help provide education for their exhibitors in an effort to help them get value from their shows and to help associations keep happy exhibitors. Carol was at the forefront of the effort that is now very successful. She is a true leader and pioneer in our industry."
"For 20 years I had participated in trade shows and covered them via EXHIBITOR magazine, but had no idea where to start when launching EXHIBITORLIVE," said Lee Knight, Founder, EXHIBITORLIVE. "Carol’s commitment to a professionally run trade show was evident from the moment I met her. She knew what we needed and how to do it to make our new show a success. For 30 years she always had the highest expectations and standards for running our event, and she is a big part of why we have endured when others have come and gone in our space."
Fojtik also was recommended to the National Mining Association to manage and direct the world’s largest mining equipment show called “MINEXPO” in Las Vegas. With over 1,200 exhibitors and occupying over a million net square feet of exhibit space, Fojtik again broke new ground as the first female to manage that major trade show.
Fojtik has been a loyal IAEE member since 1985, serving on various committees on both the national and local levels. Many of IAEE’s programs boast her contributions and dedication to serving IAEE’s membership and objectives. She is known for her generous mentorship and has helped shape many of today’s well-known industry leaders. Across the industry, Fojtik is well known for her expertise in the management of trade shows, making her a regular presenter in the U.S. and abroad. The indelible mark that Fojtik has made on IAEE as an organization, and the overall exhibitions and events industry, embodies the spirit and significance of the IAEE Pinnacle Award.
The 2018 IAEE Award Winners were selected after careful consideration and review by the IAEE Awards Committee and approval by the IAEE Board of Directors following an open call for nominations earlier in the year.
“We received outstanding nominations for IAEE members who are going above and beyond to make a difference in our association and our industry,” said IAEE Awards Committee Chairperson Patricia Farias Barlow, CEM. “We are proud to honor them with these awards, and grateful to the IAEE members who take the time and effort to put forth their nominations.”
Along with the Woman of Achievement and International Excellence award winners, which were announced earlier this year, all 2018 IAEE award recipients will be honored during Expo! Expo! IAEE’s Annual Meeting & Exhibition to be held 11-13 December 2018 in New Orleans, La. To see all the 2018 IAEE Award Recipients, go to www.iaee.com/2018-iaee-award-recipients.
Trusted since 1928, IAEE provides quality and value to its members through leadership, service, education and strong relationships. IAEE is the largest association of the exhibitions and events industry in the world, with a membership of show organizers, exhibitors and exhibition suppliers. Organizers of more than 20,000 exhibitions and buyer-seller events around the world are members of IAEE, and the organization advocates and promotes the awareness of face-to-face exhibitions and events as the primary medium for business development and growth. IAEE provides relevant, timely, and innovative education to its members and the industry. IAEE recognizes its strategic partners: 4imprint, a2z, Inc., BearCom, Buttine Exhibition Insurance, Convention News Television (CNTV), Delta Airlines, New Orleans & Company, New Orleans Ernest N. Morial Convention Center, Orange County Convention Center, Streampoint Solutions and Synchronicities (Visit Anaheim, Visit Baltimore and Visit San Antonio). Visit www.iaee.com for more information.
About Exhibitor Media Group
The leader in trade show and corporate event marketing education, Exhibitor Media Group publishes the award-winning EXHIBITOR magazine, a monthly publication featuring best practices in trade show marketing. EXHIBITOR's learning events include: EXHIBITORLIVE, the professional development conference for trade show and corporate event marketers; EXHIBITORFastTrak accelerated learning conferences; and EXHIBITOR eTrak, professional online learning. Exhibitor Media Group is also the founder and sponsor of CTSM (Certified Trade Show Marketer), the industry's only university-affiliated professional certification program. Learn more at www.ExhibitorOnline.com.
EXHIBITOR is a registered trademark, and EXHIBITORLIVE, EXHIBITORFastTrak, and EXHIBITOR eTrak, are trademarks of Exhibitor Publications, Inc. in the USA and other countries. All company and/or product names may be trade names, trademarks and/or registered trademarks of the respective owners with which they are associated.
IAEE Announces 2018 Award Winners
FIND IT - MARKETPLACE