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pc/nametag Launches New Brand Identity
pc/nametag, Inc., a subsidiary of Avery North America and leading source for customized name badges and on-site registration supplies, has launched a fresh visual identity that includes a new company logo, marking the most dramatic change to the brand since pc/nametag’s inception in 1985. Inspired by an infinity symbol, the logo represents pc/nametag’s purpose which is to drive memorable and meaningful connections for event attendees. The representation of the larger shape connected to the smaller one also illustrates how the company works with event professionals for all kinds of events, from large week-long conferences to small community fundraisers.
“While our name remains the same, our new visual identity expresses who we are, where we’re going and what makes us unique,” said Cat Caruso, pc/nametag’s general manager. “We will continue to offer everything the event planner expects from pc/nametag – customized name badges and exclusive event supplies, rounded out by expert consultation. But the fresh new look further cements our leadership position in the ever-changing meetings and events space.”
In 2018, pc/nametag expanded its product offerings beyond the business and corporate world and also serves the needs of event professionals in other industries such as entertainment, sports, university and higher education. The event supply company also plans to extend its successful business model internationally over the next several years.
About pc/nametag, Inc.
Located in Verona, WI, pc/nametag is a leading resource for meeting and event planners worldwide providing customized name badges and exclusive registration supplies rounded out by expert consultation. pc/nametag, Inc. is a subsidiary of CCL’s Avery North America based in Brea, California. Visit www.pcnametag.com or call (800) 233-9767.
About Avery Products Corporation
Avery Products Corporation is the world’s largest supplier of labels, specialty converted media and software solutions for short-run digital printing applications for businesses and consumers available alongside complementary products sold through distributors and mass market retailers under the Avery® brand. Avery Products Corporation, a division of CCL Industries, is based in Brea, California. For more information about Avery products, visit www.avery.com.
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