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North America Display Corporation Reveals Bold New Animated Light Box Series
North America Display Corporation, a leader in the field of exhibit-ready displays and accessories, recently debuted its Flow-Motion Dynamic LED Animated light boxes. This eye-catching new product line is designed to make people stop and take notice, and it's on track to shake up the trade show circuit.
Flow-Motion takes the traditional light box into more interesting territory by integrating it with modern technology. By swapping out the classic stationary light for an array of addressable LEDs, the device makes it possible to animate once-static images in full color. The motion effect may prove particularly impactful on crowded show floors and in busy retail areas — Thanks to the fact that the high-quality dye-sublimation SEG graphics help the brilliant animations pop.
According to North America Display Corporation's Gustavo Correa, the new light boxes have a lot to offer. "We can create Flow-Motion dynamic display hardware to match a range of sizes and brand aesthetics," said Correa. "Even better, the initial programming is complimentary."
The company's patented technology relies on proven hardware and software to make life simpler for users. The LED system is built around an integrated controller that runs the animations stored on an SD card, so getting setup or alternating designs doesn't take an advanced degree. What's more, the company designed its SEG graphic panels to be easily interchangeable — In other words, users can get a lot more mileage out of the same hardware.
"We engineered this product to be as low-stress as possible," noted Correa. "Unlike many typical trade show displays, it only takes two people to set up, which is just as convenient for pop-ups and guerilla marketing as it is for exhibit branding."
What are people saying about this new lightbox design? It might just be a case of the perfect solution at the right time.
As more digital signage and dynamic displays pop up at conferences and in retail shops, the incentive to grab more attention also grows. Marketers who want to keep consumers' eyes on the prize will need to do something to stand out. Fluid animation is a time-honored tool for getting people to look somewhere and stay focused, which sets the ideal stage for an alternative display option.
Company insiders also note that avoiding audience overload is one of the biggest challenges of using displays effectively. With smartphones and similar devices everywhere, retailers may be able to stand out more if they tone things down selectively — such as by swapping out screens for light boxes. Some companies have even used the devices to help guide patrons to service desks, create calming shopping experiences and build entire event booths.
With perks like strong aluminum SEG framing construction, low power consumption, included exhibit cases and plug-and-play startup, the company's new dynamic lightbox could revolutionize how countless stores and exhibitors make impressions. To learn more about how it works, visit North America Display Corporation online at www.nadisplay.com.
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