Magazine Topics
Marketplace
- Audiovisual Equipment
- Convention Centers
- Event Design and Production
- Exhibit Fabrication
- Exhibit Producers
- Exhibit Rental
- Experiential Agency
- Flooring
- Graphics
- International Exhibit Producers
- Kiosks
- Lead Retrieval
- Modular Exhibit Systems
- Portable Display Systems
- Shipping and Transportation
- All Companies
eTrak Online Sessions
June 16, 2026
4007R Exhibit Law Primer: Legal Concepts and Practical Advice
July 9, 2026
3006R Omnichannel Marketing Strategies for Your Live Events and Trade Shows
July 28, 2026
3050R Focus on Attention: How to Optimize your Messaging on the Trade Show Floor
Aug. 4, 2026
6010R The Basics of Event Planning and Management ‑ Part I
Aug. 6, 2026
6011R The Basics of Event Logistics and Implementation ‑ Part II
All Sessions >>
4007R Exhibit Law Primer: Legal Concepts and Practical Advice
July 9, 2026
3006R Omnichannel Marketing Strategies for Your Live Events and Trade Shows
July 28, 2026
3050R Focus on Attention: How to Optimize your Messaging on the Trade Show Floor
Aug. 4, 2026
6010R The Basics of Event Planning and Management ‑ Part I
Aug. 6, 2026
6011R The Basics of Event Logistics and Implementation ‑ Part II
All Sessions >>


o symbolize its status as the nation's fourth-largest producer of iron, Alabama forged a 56-foot-tall statue of Vulcan, the Roman god of fire and blacksmithing, for the 1904 Louisiana Purchase Exposition in St. Louis. Erected within the state's exhibit in the Palace of Mines and Metallurgy, the 60-ton effigy wielded a hammer that weighed 300 pounds. After the expo, the statue was shipped back to Alabama, where the mythical man has since been used for a medley of marketing purposes, with advertisers sticking an ice-cream cone, a Coca-Cola bottle, and even a Heinz pickle in his open hand.