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DWP Live’s BlackTrax Technology Spotlighted at 2016 Adobe Summit
4/14/2016
Stage lighting company, Christie Lites, hired DWP Live to provide BlackTrax technology for the 2016 Adobe Summit, which took place at The Venetian and The Palazzo hotels in Las Vegas from March 2024.
BlackTrax, a real-time motion tracking solution from CAST, is the most complete solution for tracking and automation on the market today. BlackTrax's intelligent tracking can track people or moving objects and send their positional data to media servers, automated lights and robotic cameras. DWP Live used the technology to track lighting at the Adobe event.
“The video screen upstage extended the full height of the event space, so there wasn’t room to have back spotlights for event presenters, so we used six MAC Viper fixtures controlled by BlackTrax as backlights instead,” DWP Live Founder and President Danny Whetstone explained.
For many years the event production industry has been trying to track individuals on stage in real time. “With BlackTrax technology, event designers won’t miss a cue anymore, lighting and projections will intelligently track performers,” said Gil Densham, president of CAST. “This is a great advancement for those organizing a show, and for those on stage who can now move about more spontaneously without risk.”
Adobe Summit, a long-running, prestigious digital marketing summit, included many high profile speakers, such as George Clooney, Donny Osmond and soccer player Abby Wambach. Over 10,000 marketers from all over the world attended the event.
“We definitely need to thank Christie Lites for bringing us into this project and letting us highlight some of what BlackTrax can do,” said Greg Foster, DWP Live general manager and project manager for this event.
About DWP LIVE
DWP LIVE provides projection mapping, video projection and related technology rentals. Founded in 2007 by Danny Whetstone, a 20-year industry veteran, DWP Live is headquartered in Nashville, Tennessee and maintains an office in Los Angeles, California. DWP Live’s expert team of programmers, projectionists and technicians has helped produce shows all over the globe. Some of these events include the 2012 Beyonce’s “I Was Here” music video inside the United Nations General Assembly Hall for World Humanitarian Day and the Super Bowl half-time show featuring Madonna in that same year. In 2015, DWP Live helped execute projection mapping pieces for the United Nations Sustainable Development Goals launch, the World Meeting of Families with Pope Francis in Philadelphia and Adele Live in New York City at Radio City Music Hall. Learn more at www.DWPLive.com, Facebook.com/DWPLive, @DWP_Live and @DWPLive.
About CAST BlackTrax
Since 1994, CAST has delivered award-winning solutions to and for the entertainment production industry and the special events meeting industry. Based in Toronto Canada, CAST delivers to the world! CAST BlackTrax is a ‘complete solution', which means that either CAST or a BTExpert will ensure it is properly installed and trained, to deliver optimal results, as well as provide ongoing support and all new software updates. For more information, go to www.blacktrax.ca, @CASTSoftware and forum.cast-soft.com.
Contact:
[email protected]
Related News
Nashville Parthenon Lit in its Original Colors by DWP Live
Stage lighting company, Christie Lites, hired DWP Live to provide BlackTrax technology for the 2016 Adobe Summit, which took place at The Venetian and The Palazzo hotels in Las Vegas from March 2024.
BlackTrax, a real-time motion tracking solution from CAST, is the most complete solution for tracking and automation on the market today. BlackTrax's intelligent tracking can track people or moving objects and send their positional data to media servers, automated lights and robotic cameras. DWP Live used the technology to track lighting at the Adobe event.
“The video screen upstage extended the full height of the event space, so there wasn’t room to have back spotlights for event presenters, so we used six MAC Viper fixtures controlled by BlackTrax as backlights instead,” DWP Live Founder and President Danny Whetstone explained.
For many years the event production industry has been trying to track individuals on stage in real time. “With BlackTrax technology, event designers won’t miss a cue anymore, lighting and projections will intelligently track performers,” said Gil Densham, president of CAST. “This is a great advancement for those organizing a show, and for those on stage who can now move about more spontaneously without risk.”
Adobe Summit, a long-running, prestigious digital marketing summit, included many high profile speakers, such as George Clooney, Donny Osmond and soccer player Abby Wambach. Over 10,000 marketers from all over the world attended the event.
“We definitely need to thank Christie Lites for bringing us into this project and letting us highlight some of what BlackTrax can do,” said Greg Foster, DWP Live general manager and project manager for this event.
About DWP LIVE
DWP LIVE provides projection mapping, video projection and related technology rentals. Founded in 2007 by Danny Whetstone, a 20-year industry veteran, DWP Live is headquartered in Nashville, Tennessee and maintains an office in Los Angeles, California. DWP Live’s expert team of programmers, projectionists and technicians has helped produce shows all over the globe. Some of these events include the 2012 Beyonce’s “I Was Here” music video inside the United Nations General Assembly Hall for World Humanitarian Day and the Super Bowl half-time show featuring Madonna in that same year. In 2015, DWP Live helped execute projection mapping pieces for the United Nations Sustainable Development Goals launch, the World Meeting of Families with Pope Francis in Philadelphia and Adele Live in New York City at Radio City Music Hall. Learn more at www.DWPLive.com, Facebook.com/DWPLive, @DWP_Live and @DWPLive.
About CAST BlackTrax
Since 1994, CAST has delivered award-winning solutions to and for the entertainment production industry and the special events meeting industry. Based in Toronto Canada, CAST delivers to the world! CAST BlackTrax is a ‘complete solution', which means that either CAST or a BTExpert will ensure it is properly installed and trained, to deliver optimal results, as well as provide ongoing support and all new software updates. For more information, go to www.blacktrax.ca, @CASTSoftware and forum.cast-soft.com.
Contact:
[email protected]
Related News
Nashville Parthenon Lit in its Original Colors by DWP Live
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