| EXHIBITORFastTrak 2012 Preliminary Schedule |
| The full registration site will be online February 27. |
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Cities / Dates:
Boston - July 17-19, 2012
Chicago - August 14-16, 2012
San Diego - October 9-11, 2012
Atlanta - November 13-15, 2012
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| Boston - July 17-19, 2012 |
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| Tuesday, July 17 |
9:00 AM - 10:30 AM
20312 The Nuts and Bolts of Budgeting for Results
CTSM
625 Planning and Budgeting for Lighting
NEW
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10:45 AM - 12:15 PM
20212 Basic Project Management and Reporting Skills
CTSM
525 Discovering Your Value in the Workplace
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1:30 PM - 3:00 PM
31212 Realizing Your Public Relations Potential
CTSM
401 Profile In Excellence: Siemens: Hybrid Events - A Success Story
NEW
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3:15 PM - 4:45 PM
210 Who's Minding the Booth?
NEW
321 Making the Leap from Logistics Command to Brand Command
NEW
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| Wednesday, July 18 |
9:00 AM - 10:30 AM
30812 Business Marketing Strategies and Trade Shows
CTSM
518 Listening Like You Mean It, Speaking Like You Heard It
NEW
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10:45 AM - 12:15 PM
307 Integrated Marketing Approaches - Sustaining Momentum for the Long Run
NEW
62412 Green Trade Shows
CTSM
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1:30 PM - 3:00 PM
10812 How to Measure the Value of Trade Show Participation - Basic Concepts (Part I)
CTSM
331 Advanced Learning Session: Exhibit Thinking 2.0
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3:15 PM - 4:45 PM
125 How to Measure the Value of Trade Show Participation Practical Application (Part II)
NEW
206 Just Ask: Achieving Corporate Event Objectives through Negotiation in the New Economy
NEW
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| Thursday, July 19 |
9:00 AM - 10:30 AM
115 How to Create Event Communications That Attract and Sell Customers ... and Even Impress the Company President
20712 Exhibiting and the Law: What You Need to Know
CTSM
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10:45 AM - 12:15 PM
223 Event Collaboration: How to Effectively Utilize Outside Vendors
41912 Liquor Liability and the Law: What You Need to Know
CTSM
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1:30 PM - 4:30 PM
406 Field Trip: The Best Thing is Being There Site Inspection Workshop
CTSM 5
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| Chicago - August 14-16, 2012 |
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| Tuesday, August 14 |
9:00 AM - 10:30 AM
202 Building and Training Your Booth Team
NEW
61712 Graphics Boot Camp: The Basics Every Event Manager Should Know
CTSM
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10:45 AM - 12:15 PM
10512 Using Surveys to Measure Your Performance in Trade Shows and Events
CTSM
313 The New Rules of Engaging with Technology
NEW
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1:30 PM - 3:00 PM
20112 Selecting the Right Shows: The Critical Decision
CTSM
711 Advanced Learning Session: Global Frameworks - Part I
CTSM 5
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3:15 PM - 4:45 PM
30812 Business Marketing Strategies and Trade Shows
CTSM
712 Advanced Learning Session: Global Frameworks - Part II
CTSM 5
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| Wednesday, August 15 |
9:00 AM - 10:30 AM
321 Making the Leap from Logistics Command to Brand Command
NEW
62412 Green Trade Shows
CTSM
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10:45 AM - 12:15 PM
215 Trade Shows: The Big Picture
31212 Realizing Your Public Relations Potential
CTSM
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1:30 PM - 3:00 PM
20212 Basic Project Management and Reporting Skills
CTSM
409 I Can't Eat That! How to Incorporate Special Dietary Needs into F&B Plans
NEW
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3:15 PM - 4:45 PM
103 Lead Follow-Up, WTF? (What's the Formula?)
508 Organizing 101: Business and Residential Organizing
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| Thursday, August 16 |
9:00 AM - 10:30 AM
20612 Show Operation Basics Part I: Pre-Show Planning
CTSM
308 Socially Acceptable - Mixing Social Media with Traditional Creative to Build Effective Strategies
NEW
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10:45 AM - 12:15 PM
20912 Show Operation Basics Part II: On-Site Implementation
CTSM
410 Advanced Learning Session: Tune Up Your Event Portfolio for Maximum Results
NEW
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1:30 PM - 4:30 PM
205 Half-Day Workshop & Advanced Learning Session: The SMART Event and Trade Show Strategists' Toolkit
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| San Diego - October 9-11, 2012 |
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| Tuesday, October 9 |
9:00 AM - 10:30 AM
31112 How to Grow Your Brand: Incorporating Brand Marketing into Your Exhibit Program
CTSM
520 Take Time to Invest in the Best Use of Your Time
NEW
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10:45 AM - 12:15 PM
104 Advanced Learning Session: Measurement Did the Strategies and Tactics Work?
72012 Introductory Overview to Global Exhibiting
CTSM
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1:30 PM - 3:00 PM
21312 Beyond the Basics of Booth Selling
CTSM
702 Introductory Overview to Global Event Marketing
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3:15 PM - 4:45 PM
20412 Dont Skip the Meetings Pre-, At-, and Post-: Guideposts to Success
CTSM
606 Taking Charge of Building Your New Exhibit
NEW
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| Wednesday, October 10 |
9:00 AM - 10:30 AM
301 Advanced Learning Session: Do Your Messages Stick or Just Slip Away?
52112 Negotiating Skills to Win
CTSM
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10:45 AM - 12:15 PM
207 Partnering Up: How to Build and Maintain Better Vendor Relationships
NEW
52312 Communicating With Others: Essentials for Success
CTSM
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1:30 PM - 3:00 PM
116 Maximizing ROI With a Numbers-Based Trade Show Plan
CTSM 5
41612 The Basics of Event Planning and Management
CTSM
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3:15 PM - 4:45 PM
41712 The Basics of Event Logistics and Implementation
CTSM
621 Design is Subjective!
NEW
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| Thursday, October 11 |
9:00 AM - 10:30 AM
20612 Show Operation Basics Part I: Pre-Show Planning
CTSM
332 Effective Writing Skills for Business Communication
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10:45 AM - 12:15 PM
20912 Show Operation Basics Part II: On-Site Implementation
CTSM
418 Advanced Learning Session: Creating Experiences Rather Than Events - In Search of Awesome
NEW
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1:30 PM - 4:30 PM
502 Half-Day Workshop: Women in Command: A Business Guide for the Successful Woman
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| Atlanta - November 13-15, 2012 |
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| Tuesday, November 13 |
9:00 AM - 10:30 AM
410 Advanced Learning Session: Tune Up Your Event Portfolio for Maximum Results
NEW
52112 Negotiating Skills to Win
CTSM
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10:45 AM - 12:15 PM
10812 How to Measure the Value of Trade Show Participation - Basic Concepts (Part I)
CTSM
606 Taking Charge of Building Your New Exhibit
NEW
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1:30 PM - 3:00 PM
125 How to Measure the Value of Trade Show Participation Practical Application (Part II)
NEW
52312 Communicating With Others: Essentials for Success
CTSM
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3:15 PM - 4:45 PM
20412 Dont Skip the Meetings Pre-, At-, and Post-: Guideposts to Success
CTSM
338 Promotional Products - An Integrated Part of Your Exhibit Plan
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| Wednesday, November 14 |
9:00 AM - 10:30 AM
21312 Beyond the Basics of Booth Selling
CTSM
511 Advanced Learning Session: Becoming Strategic Increases Your Personal Brand
NEW
CTSM 5
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10:45 AM - 12:15 PM
323 State of the Art Eight Step Pre-Show Marketing System
72012 Introductory Overview to Global Exhibiting
CTSM
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1:30 PM - 3:00 PM
416 Mastering the Meeting Maze
CTSM 5
61712 Graphics Boot Camp: The Basics Every Event Manager Should Know
CTSM
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3:15 PM - 4:45 PM
20112 Selecting the Right Shows: The Critical Decision
CTSM
308 Socially Acceptable - Mixing Social Media with Traditional Creative to Build Effective Strategies
NEW
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| Thursday, November 15 |
9:00 AM - 10:30 AM
10512 Using Surveys to Measure Your Performance in Trade Shows and Events
CTSM
302 Large Company or Small Company - Point/Counterpoint on Integrated Marketing Approaches That Work
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10:45 AM - 12:15 PM
20312 The Nuts and Bolts of Budgeting for Results
CTSM
335 Best of Pre-At-Post Show Creative Ideas and Strategic Approaches
NEW
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1:30 PM - 4:30 PM
204 Half-Day Workshop: Stop Wasting Time Organize Your Planning with Templates
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