| Mon APRIL 24 |
Tue APRIL 25 |
Wed APRIL 26 |
|
| 1008R CTSM
How To Measure the Value of Trade Show Participation - Part I: Basic Concepts |
1 PM | ||
| 1009R CTSM
How to Measure the Value of Trade Show Participation - Part II: Practical Application |
3 PM | ||
| 2001R CTSM
Selecting the Right Shows for Your In-Person Events: The Critical Decision |
10 AM | ||
| 2003R CTSM
The Nuts and Bolts of Budgeting for Results |
8 AM | ||
| 2014R CTSM
The Basics of Trade Show Project Management - Part I |
1 PM | ||
| 2015R CTSM
The Basics of Trade Show Project Management - Part II |
3 PM | ||
| 2072R CTSM
How To Train Your Booth Staff: A Three-Step Process for Inspiring and Firing Up Your Booth Staff |
8 AM | ||
| 3006R CTSM
Multi-Channel Marketing Strategies for Your Live Events and Trade Shows |
3 PM | ||
| 3015R CTSM
Integrated Marketing Communications |
10 AM | ||
| 3022R CTSM
No Exhibit is an Island - Building a Bridge to Success |
4 PM | ||
| 3048R CTSM
Sales and Marketing Alignment: How to Get - and Stay - on the Same Page |
8 AM | ||
| 3050R CTSM
Focus on Attention: How to Optimize your Messaging on the Trade Show Floor |
1 PM | ||
| 4005R CTSM
Conversations That Matter: Know Precisely What to Say to Manage Up - and Down |
10 AM | ||
| 4007R CTSM
Exhibit Law Primer: Legal Concepts and Practical Advice |
3 PM | ||
| 5010R CTSM
A Trip Around the World - Must-Knows for Global Exhibiting |
4 PM | ||
| 6008R CTSM
From Marketing to Measurement: 10 Steps to a Great Corporate Event |
8 AM | ||
| 6017R CTSM
Graphics Boot Camp: The Basics Every Event Manager Should Know |
8 AM | ||
| 6020R CTSM
The @show Experience: Understand the Essentials of Exhibit Design |
4 PM | ||
| 7058R CTSM
Thrive Under Deadlines: Strategies for Success |
3 PM |
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