Co-located with EXHIBITORLIVE

Keep Your Healthcare Convention Marketing Edge
Last year was the inaugural HCEAInnovate and people said "I want more!" So, we refreshed this special event designed exclusively for healthcare marketers, associations and societies. Year two will feature a half-day workshop that will provide you with best practices, trends and inspiration all designed to innovate your convention marketing programs that reflect Innovate's mission: Inspire, Explore and Engage.

With fresh and exciting content and speakers, an interactive, techified format that is hands-on and opportunities for peer-to-peer learning and networking, walk away ready to:
  • Understand the ever-changing healthcare convention marketing landscape including the hot acronym of the day: GDPR
  • Integrate inspiring creative can-do's you’ll feel empowered to try
  • Apply new ideas and insights to your programs for better attendee engagement, including social media
  • Connect with your team and your audiences in enhanced ways


Schedule

1:30 - 2:15pm   Kick-off Session
Digital Persuasion: Ignite Your Social Influence with Erin Gargan-King


2:15 - 3:15pm   GDPR Update
True or False/Mythbusters with McNeel Keenan


3:15 - 3:30pm   Break
Enjoy a quick nosh and meet someone new!


3:30 - 4:15pm   Session
Data and Innovation with Ken Holsinger, Freeman


4:15 - 5:30pm   Interactive Session
Crack the Creativity Code with Sara Thurber, FourSight


5:45 - 6:45pm   Post-HCEAInnovate Huddle & Reception
Signature cocktails, wine, beer and apps will fuel a networking refresh hour for engaging conversation with colleagues, both new and old.


*Schedule subject to change

Register by January 24 and SAVE!	Early-bird	Regular
Corporate/Association HCEA Member Rate	$225	$295
Corporate/Association Non-Member Rate	$295	$365
Industry Partner/Vendor, HCEA Members Only	$450	$590

If you need to verify your HCEA membership, or you have any other questions about HCEAInnovate, please email: info@hcea.org

BONUS! The EXHIBITORLIVE Exhibit Hall, featuring nearly 300 trade show and corporate event vendors, is included with your HCEAInnovate registration. The Exhibit Hall is open Monday - Wednesday, 11:30am - 3:30pm.




Limited sponsorship opportunities for this event are available. Please contact Emilie Mendia at emendia@hcea.org for more information.