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Traditional with a Twist

Exhibitor: Exhibitgroup/Giltspur
Show: EXHIBITOR Show
Design: Exhibitgroup/Giltspur, Roselle, IL,
630-307-2400, www.e-g.com


Livin' La Vida Logo

Exhibitor: Altec Lansing Technologies Inc.
Show: International Consumer Electronics Show
Design: Czarnowski, Las Vegas, 702-891-0181, www.czarnowski.com


Product Mobile

Exhibitor: Armstrong DLW AG
Show: EuroShop
Design: Ippolito Fleitz Group, Stuttgart, Germany, 49-711-993392-330, www.ifgroup.org

While a traditional chandelier adds a classy touch to almost any space, it can feel out of place on a frenetic trade show floor. But crank that traditional fixture up a notch or two with some modern flair, and you've got this funky form - and that same classy touch to boot.

Speaker manufacturer Altec Lansing Technologies Inc. uses the "if you've got it, flaunt it" approach. And what it has is a fantastic white-spiral logo. That's why it recreated its logo using lightweight tension fabric and suspended it over its booth along with a handful of blue foam orbs.

Can you think of a more perfect product display than this overhead mobile that's visible for aisles around? This unforgettable mobile for flooring provider Armstrong DLW AG features neat rows of angular product swatches that direct attendees' eyes, and their feet, to the back of the space.


A Cut Above

Exhibitor: Porter Engineering Ltd.
Show: Wood Technology Clinic and Show
Design: Dossier Creative Inc.,
Vancouver, BC, Canada, 604-255-2077, www.dossiercreative.com



Box Tops

Exhibitor: Landmark Entertainment Group
Show:International Association of Amusement Parks and Attractions
Design: Landmark Entertainment Group, Burbank, CA, 818-569-4900, www.landmarkusa.com


Dynamic Disks

Exhibitor: Blu-Ray Disc
Show: International Consumer Electronics Show
Design: Sparks, Philadelphia, 800-925-7727, www.sparksonline.com

How do you say "log-optimization equipment" in two words or less? The answer: big stump. The exhibit focal point for Porter Engineering Ltd., this substantial stump is actually carefully crafted foam suspended via an Octanorm system. Overhead lighting completes the faux fir tree effect.

Mirroring the giant boxes that comprise the exhibit's main elements, these overhead boxes lure attendees in for a closer view. Designed and produced by Landmark Entertainment Group, the boxes feature the exhibitor's logo on four sides, identifying this landmark on the show floor.

Sometimes obvious is appropriate, as is the case with these blue disks for Blu-Ray Disc. White tension fabric is stretched across aluminum frames to create various-size disks, while dramatic lighting and gobos featuring the company's logo cast a soothing blue hue.

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