products
New Tools
Scan, Send, Repeat
Badge scanners are often cited as one of trade shows' least glamorous budget items, slightly above show-mandated internet. But Zuant AI takes that pain away by letting sales teams capture leads without paying for multiple badge systems or renting different scanners at every show. The company's app scans badges or business cards and uploads them to the Zuant Cloud, where the data is enhanced with online-sourced details. The resulting “Lead Grid” feeds directly into a client's CRM, turning hours of manual entry into a few clicks. Returning attendees are no problem either. Zuant AI pulls live CRM histories on the spot, giving sales teams context on previous conversations so they can jump straight into meaningful discussions. In an industry where every second counts and every lead matters, Zuant AI promises smoother data flow and more time for conversations. Contact: Zuant AI; Bracknell, UK; 866-616-4958; zuant.com
Campaigns, Meet Your Wingman
Komo Technologies' recently released Engagement OS, featuring an AI co-pilot called Kai, takes ideas from rough sketch to launch-ready in minutes. Kai automates the setup of sweepstakes, surveys, and usergenerated content activations then gives event managers all the relevant insights so sales teams can engage attendees. The tool compresses production and delivers actionable data, and early adopters report that the tool has helped them run faster campaigns and forge more meaningful connections with audiences. Contact: Komo Technologies; New York, NY; komo.tech
Portal Kombat
Managing exhibitor logistics can feel like juggling while blindfolded, but The Expo Group's new ExpoPortal aims to take the blindfold off by consolidating exhibitor ordering, service manuals, and logistics into a single platform. ExpoPortal offers a modernized interface with personalized dashboards, progress tracking, and real-time visibility into each exhibitor's orders and deadlines. The platform's persona-based customization delivers relevant content for different exhibitor types, while its integrated booth configurator helps users visualize layouts before they hit the show floor. Organizers benefit from fewer manual touchpoints and greater transparency, while exhibitors gain a clearer roadmap through setup and services. It won't eliminate pre-show chaos entirely, but it might keep it on a tighter schedule. Contact: The Expo Group; Dallas, TX; 972-580-9000; theexpogroup.com

Editorial
Measuring Meaning
CES revealed that what we value in theory doesn't always make it to the show floor.
Exhibitor Q & A
Lead Qualifying
How can I evaluate an attendee to determine if they're a qualified lead or just after the swag?
Ask Dan
Gen Z
The traditional annual review model seems like it doesn't work for Gen Z. How should I adapt it?
Advertorial
Modular Frames in 55 or 62?
That's Not the Question.
Exhibiting 101
Budgeting for Chaos
Costs swing, labor teams get behind, fees balloon. If you don't budget for surprises, your budget is already blown.
Fuel
Ideas That Work
Air Hockey, Fated Meetings, A Fish Tale, and More
Products
New Tools
Three Can't-Miss Product Launches
Conventional Wisdom
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Gran Via is one of Europe's most capable large-scale exhibition venues
Fixing Snafus
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When a dog mistook a runway model for a fire hydrant, the team had to engineer a quick costume change
Archive
Reign Check
1924 -1925: A pair of queens stroll through streets at the British Empire Exhibition named by Rudyard Kipling.
Exhibit Design
The Best of CES 2026
The exhibitors in our annual list stood apart from the crowd of more than 4,000 booths
Research
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Quiz
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Do you know your CVL from your CTR, or do measurement acronyms deliver a TKO?
City Profile
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Networking
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If the only thing keeping your networking event lively is an open bar, it's time to sober up.
Reflections
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Mark Johnson reflects on IAEE's acquisition of Exhibitor Group.
Trends
Five Conference Trends from PCMA
Five trends conference producers need to understand.