BrainXchange Launches ConnectworX Virtual Events Platform to Solve Challenges of Online Events

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BrainXchange Launches ConnectworX Virtual Events Platform to Solve Challenges of Online Events

11/17/2020
ConnectworX is a new socially-inspired, learning-oriented, end-to-end virtual events platform created by experienced conference organizers at BrainXchange.

In March 2020, when it became clear they would not be able to host their annual conference in San Diego in October, B2B conference organizers BrainXchange began searching for a solution to take the event digital. After trying over 75 virtual event platforms, the company felt compelled to create its own and thus ConnectworX was born.

“People are attending more digital events than ever before but their experiences have been underwhelming. We couldn’t find a single platform that had all our ‘must haves:’ 1) Fully integrated video calling, content management and streaming, 2) effective engagement features, 3) intelligent (digital-first) networking tools, and 4) rich sponsor/monetization options.” – Andrew Ferguson, Chief Operating Officer

BrainXchange used its own event EWTS Everywhere as the proof of concept for ConnectworX, allowing the company to work out any bugs and identify enhancements that would take the platform to the next level.

“EWTS Everywhere powered by ConnectworX went better than we could have imagined, with many users saying it was their best online event experience yet. From an organizer’s POV, the platform was responsive, reliable, and delivered value to our sponsors.” – Jeff Friedman, CEO

Initially created to help BrainXchange ‘go digital’ in the age of Covid-19, the team believes ConnectworX’s potential is far greater. CEO Jeff Friedman says the platform is ideal for anyone seeking to bring employees, business partners and/or customers together from afar both during the pandemic and after, to support the hybrid events of tomorrow. Features include:

Content and engagement: Native broadcasting, recording and streaming, advanced agendas, digital briefcase, on-demand playback, advanced search, live Q&A, polls/surveys, multiple ways to chat, gamification, news ticker, notifications, and more
Networking and connections: Fully integrated text/audio/video messaging (private and group), detailed user profiles, AI-powered profile matchmaking, profile bookmarking, audience search, instant contact info exchange, meeting scheduling, meet virtually, and more
Sponsor/exhibitor value: Exhibitor activity feed and chat, meeting scheduling and live video conference/demo room, intelligent linking, rich profiles, diverse content collateral, e-commerce product display, branding in high-traffic areas, lead capture/retrieval, booth visitor analytics, reporting, and more

Containing all the tools needed to create, manage, run and experience a successful online event or community at scale, ConnectworX is being marketed to professional event organizers as well as associations, corporations, academic institutions, and really anyone looking to keep learning and business development going at this time. The platform is customizable, secure, scalable and easy to use, and comes with the guidance and support of a team of conference industry vets.

“Event organizers’ three biggest pain points in transitioning to online are keeping up engagement, creating value for sponsors, and a lack of technical knowledge. Other challenges include cost and support. We’re event organizers ourselves and had seen enough virtual events to know that there was nothing out there that could meet the bar set by in-person conferences. If it didn’t exist, then we had to build it.” – Jeff Friedman, CEO

For information and to book a demo, visit www.brainxchange.com/connectworx

About BrainXchange
BrainXchange is a boutique conference company dedicated to providing interactive learning and intelligent networking solutions through its world-class in-person events and cutting-edge virtual events platform. www.brainxchange.com

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